About 4mation Technologies
They deliver a creative mobile app for various clients. The user sits at the heart of everything they do, allowing them to make communication great and deliver the very best work for their clients. Their expert digital strategists & developers will actively explore feedback from you during the entire project to assure that they are on track to produce the solution you require for your business to succeed.
Services
Mobile App Development
Web Development
UI-UX Design
Web Design
E-commerce Development
Digital Strategy
Content Management System
Cloud Solutions
4mation Technologies Reviews
Write a ReviewCRM integration that connected our marketing automation to our sales process seamlessly
Faisal Al-Ghamdi / Chief Digital Officer - Riyadh Tech Ventures
Verified
Feb 09, 2026
Feb 09, 2026
Project summary: Our editorial team was managing content across seven different tools with no single source of truth — we needed a unified CMS that could handle structured and rich-media content equally well.
Project governance was one of the things that impressed me most. We had a dedicated project manager who ran tight fortnightly sprints with clear acceptance criteria, a shared backlog that gave us full visibility at all times, and a change request process that was fair and transparent. Nothing slipped through the cracks, no bill shock at the end, and the final delivery matched the original scope document almost perfectly. In my experience that kind of discipline is genuinely uncommon.
PROS
Technical depth across the full stack, honest and timely communication, delivered exactly what was scoped without surprise additions to the invoice
CONS
Time zone difference required some adjustment to our internal communication habits but the team managed the overlap window efficiently and it never affected momentum
Project TypeCRM Development
IndustryMedia & Entertainment
Project Cost$10,000 to $49,999
DurationJul 2025 – Jan 2026
Questions & Answers
Please describe your company, your role, and the industry you operate in.
As Chief Digital Officer at Riyadh Tech Ventures, I manage a cross-functional technology team serving our Media & Entertainment clients from Riyadh, Saudi Arabia. We are a commercially focused organisation and every technology decision we make is evaluated against a clear business case. We needed a partner who understood that context, not just the technical brief.
What specific problem or business challenge led you to hire this company?
We had a product concept validated by market research but no clear path to build it within our budget and timeline constraints. Our Media & Entertainment competitors were moving quickly and we could not afford to spend eighteen months finding out a generalist agency could not execute the CRM Development work our product required.
What services did the company provide for your project?
The core engagement was CRM Development but expanded to include technical consultancy during the discovery phase, which helped us refine the requirements significantly before development began. They also took responsibility for coordinating with our third-party data providers, which removed a significant coordination burden from our internal team.
Why did you choose this company over other providers you considered?
Their portfolio included two projects that were sufficiently close to our own brief in terms of complexity, CRM Development scope, and Media & Entertainment context that we felt confident they understood what we were asking. The proposal was technically rigorous, the pricing was transparent, and the proposed team structure gave us senior engineers throughout rather than just for the pitch.
How clearly did the company understand your requirements and business goals?
Extremely well. They asked detailed questions, challenged vague requirements until they were specific, and proposed sensible defaults for decisions we had not yet made rather than just leaving them open. By the time development started there was no ambiguity in the backlog, which is a rare starting position.
How was your overall experience with their communication and project management?
The project management was the best I have experienced in a vendor relationship. We had fortnightly sprint reviews with structured agendas, a shared backlog that we could inspect at any point, a risk register that was actively maintained rather than created at kickoff and never opened again, and a project manager who treated our time as something worth protecting. Communication was proactive, not reactive.
Did the company deliver the project on time and within your expected budget?
On time and within the agreed budget. They had given us a range estimate at the start, which I had been sceptical of, and they landed within the lower half of that range. Their estimation accuracy came from having broken the work down in genuine detail during discovery rather than giving a rough number and hoping. It showed in every sprint.
What tangible results or business impact have you seen since the project was completed?
Quantitatively: user engagement metrics are up significantly since launch, our support ticket volume has dropped, and we have received unsolicited positive feedback from clients who noticed the improvement. Qualitatively: our internal team is proud of the product we now have, which affects morale and retention in ways that do not show up on a dashboard but matter enormously.
What did you like most about working with this company?
Their ability to hold the business objective in mind alongside the technical task. I have worked with technically excellent agencies who lost the thread of what we were actually trying to achieve. This team never did. Every architectural decision, every trade-off conversation, every prioritisation discussion was anchored to the outcome we had agreed at the start.
Would you recommend this company to others, and would you work with them again?
Yes, without qualification. I have already made two direct referrals to peers in the Media & Entertainment sector who were facing similar CRM Development challenges. In both cases I gave the recommendation specifically because I was confident the experience would match what I described — which is a level of confidence I do not extend lightly.
Custom editorial tooling that fits how our team actually works
Femke Hoekstra / Head of IT - Delta Logistics BV
Verified
Jun 29, 2025
Jun 29, 2025
Project summary: Last-mile delivery performance had become a brand issue and we needed a real-time tracking and exception management platform that both our team and our clients could use.
The thing I appreciate most in retrospect is that they were honest when something was harder than expected. Twice during the project the team came to us proactively to say that a particular component needed more time to do properly and explained why cutting corners would create problems later. We gave them the time. Both decisions were correct. The resulting product is solid and we have had none of the post-launch instability that plagued our last two technology projects.
PROS
Domain knowledge that went beyond generic expertise into our specific industry, willingness to push back constructively, automated test coverage that gave us deployment confidence
CONS
Time zone difference required some adjustment to our internal communication habits but the team managed the overlap window efficiently and it never affected momentum
Project TypeCMS Development
IndustryLogistics & Supply Chain
Project Cost$50,000 to $149,999
DurationApr 2025 – Jun 2025
Questions & Answers
Please describe your company, your role, and the industry you operate in.
I lead technology at Delta Logistics BV, a mid-sized organisation in the Logistics & Supply Chain sector headquartered in Rotterdam, Netherlands. My remit as Head of IT covers everything from infrastructure to product development. We had reached a point where our internal engineering capacity was not sufficient to execute our roadmap without an experienced external partner.
What specific problem or business challenge led you to hire this company?
Growth into new markets had exposed serious limitations in our platform. What had worked for our original user base in Rotterdam, Netherlands was not going to scale internationally, and the CMS Development requirements for those new markets were meaningfully different. We needed a partner who had solved that kind of problem before.
What services did the company provide for your project?
The full CMS Development lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.
Why did you choose this company over other providers you considered?
Honestly, the quality of the questions they asked during the briefing process set them apart. Most vendors listen to the brief and come back with a solution to exactly what you described. This team came back with a solution to what we actually needed, which turned out to be somewhat different. That kind of consultative instinct is what we were looking for.
How clearly did the company understand your requirements and business goals?
Thorough and precise. They translated our business language into technical requirements without losing the intent, which is a skill that sounds straightforward but frequently goes wrong. Every user story they wrote was reviewed against the original business objective before it entered the sprint and the acceptance criteria were specific enough to remove subjectivity from QA.
How was your overall experience with their communication and project management?
Communication was handled primarily asynchronously given the time zone difference between Rotterdam, Netherlands and the team's base, but it was managed so well that the gap rarely felt like a constraint. Written updates were clear and timely, escalations were handled promptly, and we never had to chase for a status update. The cadence was exactly right — enough to feel informed, not so much that it created overhead.
Did the company deliver the project on time and within your expected budget?
Yes. I will note that the original timeline was aggressive and I had privately expected a slip. They managed to hold it by making smart sequencing decisions early on that I only fully understood in retrospect. The budget discipline was equally good — we received a single change request for scope we had introduced ourselves and it was priced fairly.
What tangible results or business impact have you seen since the project was completed?
Quantitatively: user engagement metrics are up significantly since launch, our support ticket volume has dropped, and we have received unsolicited positive feedback from clients who noticed the improvement. Qualitatively: our internal team is proud of the product we now have, which affects morale and retention in ways that do not show up on a dashboard but matter enormously.
What did you like most about working with this company?
The post-launch behaviour. Some agencies disappear the moment the final invoice is paid. This team maintained the same level of responsiveness during the hypercare period as during development, handed over thorough documentation without being asked twice, and checked in proactively a month after go-live to review performance metrics with us. That last part was entirely unprompted.
Would you recommend this company to others, and would you work with them again?
Unreservedly. We are in active conversation about the next phase of work and I expect this to become a multi-year partnership. For any organisation in the Logistics & Supply Chain space looking for a CMS Development partner who combines technical rigour with genuine commercial awareness, I would put this team at the top of the shortlist.
Company Info
Founded
2001
Employees
50 - 249
Hourly Rate
N/A
Client Rating
5.0/5 (2 reviews)