About Acklen Avenue Software

Acklen Avenue develops digital products that scale for companies with ambition. Their team of agile software development professionals is passionate about clean code and simple user experiences. They craft custom web and mobile apps at the speed of opportunity, for innovators who want to get stuff done. They understand the client’s product and goals so well that each team member could give your elevator pitch on your behalf.

Services

Mobile App Development Web Development UI-UX Design Custom Software Development Web Design

Industries Served

Sports & Fitness

Acklen Avenue Software Reviews

Write a Review

Sales pipeline visibility we had wanted for years, delivered in twelve weeks

Antoine Lefevre / Directeur Technique - Lumiere Digital SAS
Verified
May 09, 2023

Project summary: Several previous vendor relationships had left us cautious. We needed a partner who would be honest about complexity upfront rather than discovering it mid-project.

Our industry has specific compliance requirements that many generalist agencies struggle with. This team came with working knowledge of the relevant frameworks, asked pointed questions about our obligations, and built controls into the architecture rather than bolting them on at the end. Our compliance team reviewed the delivered system and had only minor observations, which is genuinely unusual for a first-pass review. That domain awareness saved us significant remediation cost.

PROS

Collaborative working style that made them feel like an extension of our team, excellent written communication for our async timezone relationship, clean and readable codebase

CONS

Honestly nothing worth documenting — we went in with high expectations and they were met on every measure

5.0
Overall
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Communication
Project TypeCRM Development
IndustrySports & Fitness
Project Cost$150,000 to $499,999
DurationJul 2025 – Aug 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Lumiere Digital SAS is a Sports & Fitness business based in Paris, France. As Directeur Technique I am responsible for all technology investment decisions, vendor selection, and ensuring our digital capabilities match our growth ambitions. We operate in a competitive market where the quality of our software directly affects our ability to win and retain clients.
What specific problem or business challenge led you to hire this company?
Our existing CRM Development capability had accumulated years of technical debt that was slowing every new feature to a crawl. Incident frequency was rising, developer confidence was falling, and we knew a rebuild was overdue. We needed a partner with the depth to do it properly rather than apply another layer of patches.
What services did the company provide for your project?
End-to-end CRM Development delivery with a particular emphasis on the integration layer that connected the new build to our existing Sports & Fitness infrastructure. They also provided UI/UX input that was not in the original scope but which they offered proactively because they could see it would affect adoption. That kind of initiative was characteristic of how they approached the whole engagement.
Why did you choose this company over other providers you considered?
A direct referral from a peer who had used them for a comparable CRM Development engagement in the Sports & Fitness space. That peer's experience had been excellent and their project profile was similar enough to ours that the recommendation carried real weight. Everything we found during our own evaluation reinforced that this was the right decision.
How clearly did the company understand your requirements and business goals?
The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Sports & Fitness sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.
How was your overall experience with their communication and project management?
The project management was the best I have experienced in a vendor relationship. We had fortnightly sprint reviews with structured agendas, a shared backlog that we could inspect at any point, a risk register that was actively maintained rather than created at kickoff and never opened again, and a project manager who treated our time as something worth protecting. Communication was proactive, not reactive.
Did the company deliver the project on time and within your expected budget?
Yes. I will note that the original timeline was aggressive and I had privately expected a slip. They managed to hold it by making smart sequencing decisions early on that I only fully understood in retrospect. The budget discipline was equally good — we received a single change request for scope we had introduced ourselves and it was priced fairly.
What tangible results or business impact have you seen since the project was completed?
We went live three months ago. In that time we have not had a single P1 incident, our page performance scores have improved across every measure, and the feature we had deprioritised for years because the old architecture made it too complex to implement is now in our next sprint. The platform they built has opened up our roadmap in a way we had not anticipated.
What did you like most about working with this company?
The intellectual honesty. They told us when something we wanted was a bad idea and explained why. They told us when a timeline was tight and gave us options. They did not tell us what we wanted to hear in order to win work or avoid a difficult conversation. In a long engagement that kind of relationship is far more valuable than an agency that just says yes.
Would you recommend this company to others, and would you work with them again?
Absolutely. I would recommend them with a specific note that the quality of the discovery process is where the value starts. Clients who invest properly in that phase will get the most out of the engagement. We made that investment and the returns are evident in the quality of what was delivered.

FAQs

Which industries does Acklen Avenue Software serve?
Acklen Avenue Software has experience working with businesses across multiple industries, including Mining & Metals, Healthcare, Retail & E-commerce, Sports & Fitness, Food & Beverage and Logistics & Supply Chain.
Is Acklen Avenue Software suitable for startups?
Yes. Many startups choose companies like Acklen Avenue Software because they offer MVP development, product consulting, scalable architecture, and dedicated development teams that help launch products quickly while managing development costs. For context, it has experience across industries such as Mining & Metals, Healthcare, Retail & E-commerce, Sports & Fitness, Food & Beverage and Logistics & Supply Chain, and it has served clients in USA.
How long does Acklen Avenue Software take to complete a software project?
Project timelines vary depending on scope and complexity. A simple MVP may take a few weeks, while enterprise software or large-scale digital transformation projects can require several months of development, testing, and deployment. With a team of 50 - 249 professionals, Acklen Avenue Software can scale resources based on project urgency.
Why should businesses choose Acklen Avenue Software?
Businesses may choose Acklen Avenue Software based on factors such as technical expertise, industry experience, client reviews, development methodology, communication practices, and the ability to deliver scalable software solutions that align with business objectives. Founded in 2010, the company has built a track record of delivering projects across various industries.
How can I contact Acklen Avenue Software for a project?
Businesses can contact Acklen Avenue Software through its official website, email, or contact form to discuss project requirements, request a consultation, or receive a development estimate. For context, it has served clients in USA, and its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development.
How do I choose the right software development company?
When selecting a software development company like Acklen Avenue Software, consider its portfolio, client reviews, industry expertise, technical capabilities, communication process, pricing model, project management approach, and post-launch support. For context, it has experience across industries such as Mining & Metals, Healthcare, Retail & E-commerce, Sports & Fitness, Food & Beverage and Logistics & Supply Chain, and it has been operating since 2010.
Does Acklen Avenue Software offer dedicated developers?
Yes, many companies like Acklen Avenue Software provide a dedicated developer hiring model, allowing businesses to scale their in-house team with experienced professionals who work exclusively on their project. For context, it has served clients in USA, and it reports a team size of 50 - 249 professionals.
Does Acklen Avenue Software develop SaaS products?
Yes, Acklen Avenue Software may offer SaaS product development services, including multi-tenant architecture, subscription billing integration, and cloud-native deployment for scalable software-as-a-service solutions. For context, its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and its typical hourly rate is around N/A.
What is Acklen Avenue Software's software development process?
Acklen Avenue Software typically follows a structured software development process that may include requirement analysis, UI/UX design, agile development sprints, quality assurance testing, deployment, and post-launch support. For context, its listed capabilities span Custom Software Development, Mobile App Development, UI-UX Design, Web Design and Web Development, and it has experience across industries such as Mining & Metals, Healthcare, Retail & E-commerce, Sports & Fitness, Food & Beverage and Logistics & Supply Chain.

Company Info

Founded 2010
Employees 50 - 249
Hourly Rate N/A
Avg. Project Cost $55,000+
Client Rating 4.2/5 (11 reviews)

Rating Breakdown

Quality
4.1
Schedule
4.4
Cost
4.3
Communication
4.1