About AppCraft

All mobile apps are developed by our team. We use only up to date innovative technologies to make mobile applications. A well-adjusted working process is a key feature to keeping the deadlines. They understand the importance of sticking to the terms and finalize projects by deadline. They offer best prices and have a flexible system of discounts for their clients.

Services

Mobile App Development Web Development UI-UX Design Custom Software Development Web Design SEO App Marketing

Industries Served

Nonprofit & NGO

AppCraft Reviews

Write a Review

SEO strategy that moved us from page three to page one in four months

Connor MacLeod / CTO - Pacific Ventures Group
Verified
Jun 27, 2022

Project summary: Our competitors had been investing in technology for two years and we needed to close a meaningful gap quickly without compromising on the quality of what we shipped.

The technical quality of the work is the easiest thing to praise, but what I want to highlight is the communication culture on this team. Every question got a same-day response. Every risk got flagged before it became an issue. When we needed to change direction mid-project — a business decision on our side — they absorbed the change professionally, requoted fairly, and kept momentum going. That flexibility is something you cannot assess in a proposal and it turned out to be one of the most valuable things about working with them.

PROS

Senior engineers on our account throughout the entire project rather than a bait-and-switch to juniors after contract signing, transparent reporting, realistic estimates that proved accurate

CONS

The volume of quality documentation they produced was genuinely impressive but also meant our team needed dedicated time to review it properly — a minor process point, not a complaint

5.0
Overall
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Communication
Project TypeDigital Marketing
IndustryNonprofit & NGO
Project Cost$50,000 to $149,999
DurationSep 2025 – Oct 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Pacific Ventures Group operates across the Nonprofit & NGO sector with offices in Vancouver, Canada. In my capacity as CTO I oversee both the strategic and operational technology agenda. We are a growth-stage business that needed a development partner capable of scaling with us rather than constraining us.
What specific problem or business challenge led you to hire this company?
Our existing Digital Marketing capability had accumulated years of technical debt that was slowing every new feature to a crawl. Incident frequency was rising, developer confidence was falling, and we knew a rebuild was overdue. We needed a partner with the depth to do it properly rather than apply another layer of patches.
What services did the company provide for your project?
The full Digital Marketing lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.
Why did you choose this company over other providers you considered?
Price was a factor but not the deciding one. They were mid-range in our evaluation. What tipped it was the combination of their technical depth in Digital Marketing, the seniority of the team they proposed to assign to our account, and the clarity of their project governance model. We had been burned by an agency that overpromised before and we needed to see evidence of process maturity.
How clearly did the company understand your requirements and business goals?
Better than we did at the start, which sounds like an exaggeration but is genuinely accurate. The discovery workshop they ran surfaced assumptions we had not examined and contradictions in our requirements that would have caused real problems mid-development. The functional specification they produced was the clearest articulation of our product that we had seen written down.
How was your overall experience with their communication and project management?
The project management was the best I have experienced in a vendor relationship. We had fortnightly sprint reviews with structured agendas, a shared backlog that we could inspect at any point, a risk register that was actively maintained rather than created at kickoff and never opened again, and a project manager who treated our time as something worth protecting. Communication was proactive, not reactive.
Did the company deliver the project on time and within your expected budget?
Yes on both counts. There was one sprint where a third-party integration took longer than scoped because of undocumented API behaviour on the vendor side. The team flagged it immediately, proposed two mitigation options, and we agreed on an approach that recovered the timeline within two weeks. That is how scope issues should be handled and rarely are.
What tangible results or business impact have you seen since the project was completed?
We went live three months ago. In that time we have not had a single P1 incident, our page performance scores have improved across every measure, and the feature we had deprioritised for years because the old architecture made it too complex to implement is now in our next sprint. The platform they built has opened up our roadmap in a way we had not anticipated.
What did you like most about working with this company?
The continuity of the team. The engineers who scoped the work were the engineers who built it. That sounds like it should be standard practice but in my experience it often is not. The institutional knowledge that comes from that continuity pays dividends at every stage, particularly when you are dealing with a complex Nonprofit & NGO domain where context takes time to build.
Would you recommend this company to others, and would you work with them again?
Yes. The referral I would give comes with context: they are not the cheapest option and they are not the fastest to schedule. If you are optimising purely on price or looking for someone to start tomorrow, there are other choices. If you want the work done properly and a partner you can trust with a complex, high-stakes Digital Marketing engagement, this team is the answer.

FAQs

Is AppCraft suitable for startups?
Yes. Many startups choose companies like AppCraft because they offer MVP development, product consulting, scalable architecture, and dedicated development teams that help launch products quickly while managing development costs. For context, it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Events & Event Management, Travel & Hospitality, Manufacturing and Information Technology, and it has been operating since 2011.
How long does AppCraft take to complete a software project?
Project timelines vary depending on scope and complexity. A simple MVP may take a few weeks, while enterprise software or large-scale digital transformation projects can require several months of development, testing, and deployment. With a team of 10 - 49 professionals, AppCraft can scale resources based on project urgency.
Does AppCraft provide post-launch support and maintenance?
Many software development companies, including AppCraft, offer ongoing maintenance, bug fixes, performance optimization, security updates, feature enhancements, and technical support after project deployment. For context, its listed capabilities span App Marketing, Custom Software Development, Mobile App Development, SEO and UI-UX Design, and it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Events & Event Management, Travel & Hospitality, Manufacturing and Information Technology.
How do I choose the right software development company?
When selecting a software development company like AppCraft, consider its portfolio, client reviews, industry expertise, technical capabilities, communication process, pricing model, project management approach, and post-launch support. For context, it has served clients in Russia, and its average project cost is reported at $100000+.
Does AppCraft offer dedicated developers?
Yes, many companies like AppCraft provide a dedicated developer hiring model, allowing businesses to scale their in-house team with experienced professionals who work exclusively on their project. For context, it has served clients in Russia, and it reports a team size of 10 - 49 professionals.
Does AppCraft sign an NDA before starting a project?
Most professional software development companies, including AppCraft, are willing to sign a Non-Disclosure Agreement (NDA) to protect client data and project confidentiality before development begins. For context, it has served clients in Russia, and it has experience across industries such as Nonprofit & NGO, Advertising & Marketing, Events & Event Management, Travel & Hospitality, Manufacturing and Information Technology.
Which countries does AppCraft serve?
AppCraft may serve clients across multiple countries and regions, including Russia, depending on market demand and business partnerships.
Does AppCraft develop SaaS products?
Yes, AppCraft may offer SaaS product development services, including multi-tenant architecture, subscription billing integration, and cloud-native deployment for scalable software-as-a-service solutions. For context, its listed capabilities span App Marketing, Custom Software Development, Mobile App Development, SEO and UI-UX Design, and it has been operating since 2011.
Can AppCraft modernize legacy software?
AppCraft may provide legacy software modernization services, including re-platforming, code refactoring, and migration to modern frameworks or cloud infrastructure to improve performance and maintainability. For context, it has served clients in Russia, and it reports a team size of 10 - 49 professionals.
What is AppCraft's software development process?
AppCraft typically follows a structured software development process that may include requirement analysis, UI/UX design, agile development sprints, quality assurance testing, deployment, and post-launch support. For context, it has served clients in Russia, and its typical hourly rate is around $25 - $49.

Company Info

Founded 2011
Employees 10 - 49
Hourly Rate $25 - $49
Avg. Project Cost $10,000+
Client Rating 4.3/5 (11 reviews)

Rating Breakdown

Quality
4.4
Schedule
4.2
Cost
4.3
Communication
4.3