About Attract Group
Attract Group is the trusted IT Partner that helps small and medium-sized businesses go digital and startups emerge faster. We leverage the cutting-edge web, mobile, and cloud technologies to provide you with the solutions that create new opportunities. We value long-term partnership and quality.
Services
Mobile App Development
Web Development
UI-UX Design
E-commerce Development
Custom Application Development
Android App Development
iOS App Development
Internet Marketing
ERP Solutions
CRM Development
ERP Development
Attract Group Reviews
Write a ReviewPaid media management that outperformed our previous agency on every metric
Ciarán Murphy / CTO - Liffey Tech Solutions Ltd
Verified
May 22, 2026
May 22, 2026
Project summary: Our competitors had been investing in technology for two years and we needed to close a meaningful gap quickly without compromising on the quality of what we shipped.
I am a demanding client. I have a technical background, I review code, and I have high standards for documentation and testing. This team met all of those expectations without ever seeming defensive about scrutiny. Peer code reviews were welcomed, unit test coverage was genuine rather than performative, and the API documentation was thorough enough that our own developers integrated against it without a single clarification call. That level of craft is what I look for and rarely find.
PROS
Consistent delivery against milestones, code quality that passed our internal review without major findings, post-launch support that felt like a partnership not a ticket queue
CONS
The initial project brief document they required was more detailed than we were used to providing, but in hindsight that rigour was part of why the project ran so smoothly
Project TypeDigital Marketing
IndustryAerospace & Defense
Project Cost$150,000 to $499,999
DurationOct 2024 – Mar 2026
Questions & Answers
Please describe your company, your role, and the industry you operate in.
Liffey Tech Solutions Ltd operates across the Aerospace & Defense sector with offices in Dublin, Ireland. In my capacity as CTO I oversee both the strategic and operational technology agenda. We are a growth-stage business that needed a development partner capable of scaling with us rather than constraining us.
What specific problem or business challenge led you to hire this company?
The immediate trigger was a performance failure during our peak trading period that cost us measurably in both revenue and client trust. The root cause was architectural and our internal team did not have the Digital Marketing expertise to address it properly. We needed specialists.
What services did the company provide for your project?
End-to-end Digital Marketing delivery with a particular emphasis on the integration layer that connected the new build to our existing Aerospace & Defense infrastructure. They also provided UI/UX input that was not in the original scope but which they offered proactively because they could see it would affect adoption. That kind of initiative was characteristic of how they approached the whole engagement.
Why did you choose this company over other providers you considered?
Their portfolio included two projects that were sufficiently close to our own brief in terms of complexity, Digital Marketing scope, and Aerospace & Defense context that we felt confident they understood what we were asking. The proposal was technically rigorous, the pricing was transparent, and the proposed team structure gave us senior engineers throughout rather than just for the pitch.
How clearly did the company understand your requirements and business goals?
Extremely well. They asked detailed questions, challenged vague requirements until they were specific, and proposed sensible defaults for decisions we had not yet made rather than just leaving them open. By the time development started there was no ambiguity in the backlog, which is a rare starting position.
How was your overall experience with their communication and project management?
Outstanding. I have worked with agencies that communicate beautifully during the sales process and go quiet during delivery. This was the opposite — structured, consistent, and genuinely informative throughout. Problems were surfaced early with proposed solutions rather than just problem statements, which made the inevitable mid-project decisions much easier to make.
Did the company deliver the project on time and within your expected budget?
Yes on both counts. There was one sprint where a third-party integration took longer than scoped because of undocumented API behaviour on the vendor side. The team flagged it immediately, proposed two mitigation options, and we agreed on an approach that recovered the timeline within two weeks. That is how scope issues should be handled and rarely are.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate precisely because several factors changed simultaneously, but the data we can attribute directly to the new Digital Marketing platform shows a meaningful improvement in the metrics that matter to our Aerospace & Defense business. Our account managers report that the new capability is coming up positively in client conversations, which was one of the strategic objectives we started with.
What did you like most about working with this company?
The continuity of the team. The engineers who scoped the work were the engineers who built it. That sounds like it should be standard practice but in my experience it often is not. The institutional knowledge that comes from that continuity pays dividends at every stage, particularly when you are dealing with a complex Aerospace & Defense domain where context takes time to build.
Would you recommend this company to others, and would you work with them again?
Yes, without qualification. I have already made two direct referrals to peers in the Aerospace & Defense sector who were facing similar Digital Marketing challenges. In both cases I gave the recommendation specifically because I was confident the experience would match what I described — which is a level of confidence I do not extend lightly.
Performance testing that identified a bottleneck hiding in plain sight
Jisoo Kwon / CTO - HanRiver Tech Co Ltd
Verified
Dec 24, 2024
Dec 24, 2024
Project summary: Our institution was running five disconnected systems for admissions, learning management, assessments, and student communications — we needed them unified into one cohesive platform.
Twelve weeks from kickoff to live production deployment for a project of this complexity. I would not have believed that was achievable if I had not watched them do it. The velocity came from genuine engineering discipline — clear requirements, short feedback loops, automated testing, and a team that communicated internally without the overhead that slows most agencies down. The product has been live for four months with no critical bugs and one minor patch. We are already in scoping conversations for phase two.
PROS
Technical depth across the full stack, honest and timely communication, delivered exactly what was scoped without surprise additions to the invoice
CONS
Time zone difference required some adjustment to our internal communication habits but the team managed the overlap window efficiently and it never affected momentum
Project TypeQuality Assurance & Testing
IndustryEducation
Project Cost$500,000+
DurationNov 2024 – Jun 2025
Questions & Answers
Please describe your company, your role, and the industry you operate in.
HanRiver Tech Co Ltd operates across the Education sector with offices in Seoul, South Korea. In my capacity as CTO I oversee both the strategic and operational technology agenda. We are a growth-stage business that needed a development partner capable of scaling with us rather than constraining us.
What specific problem or business challenge led you to hire this company?
Our Education regulatory environment had changed and the compliance timeline was non-negotiable. We needed to rebuild specific components of our system to meet the new requirements and our internal team was already fully committed to the core product roadmap. Bringing in a specialist Quality Assurance & Testing partner was the only realistic path.
What services did the company provide for your project?
The full Quality Assurance & Testing lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.
Why did you choose this company over other providers you considered?
We evaluated four vendors in total. Two were eliminated after the technical assessment stage because their proposed architectures showed a surface-level understanding of what we needed. This team's proposal demonstrated genuine depth in Quality Assurance & Testing and specific knowledge of the Education sector that the others could not match. The reference calls confirmed a consistent pattern of delivery.
How clearly did the company understand your requirements and business goals?
Better than we did at the start, which sounds like an exaggeration but is genuinely accurate. The discovery workshop they ran surfaced assumptions we had not examined and contradictions in our requirements that would have caused real problems mid-development. The functional specification they produced was the clearest articulation of our product that we had seen written down.
How was your overall experience with their communication and project management?
The project management was the best I have experienced in a vendor relationship. We had fortnightly sprint reviews with structured agendas, a shared backlog that we could inspect at any point, a risk register that was actively maintained rather than created at kickoff and never opened again, and a project manager who treated our time as something worth protecting. Communication was proactive, not reactive.
Did the company deliver the project on time and within your expected budget?
Yes on both counts. There was one sprint where a third-party integration took longer than scoped because of undocumented API behaviour on the vendor side. The team flagged it immediately, proposed two mitigation options, and we agreed on an approach that recovered the timeline within two weeks. That is how scope issues should be handled and rarely are.
What tangible results or business impact have you seen since the project was completed?
The ROI case we presented to our board assumed a payback period of eighteen months. Based on current trajectory we will hit that in under a year. The efficiency gains in our Education operations have been more significant than the model projected, partly because the quality of the data coming out of the new system is enabling decisions we could not make before.
What did you like most about working with this company?
The intellectual honesty. They told us when something we wanted was a bad idea and explained why. They told us when a timeline was tight and gave us options. They did not tell us what we wanted to hear in order to win work or avoid a difficult conversation. In a long engagement that kind of relationship is far more valuable than an agency that just says yes.
Would you recommend this company to others, and would you work with them again?
Absolutely. I would recommend them with a specific note that the quality of the discovery process is where the value starts. Clients who invest properly in that phase will get the most out of the engagement. We made that investment and the returns are evident in the quality of what was delivered.
AWS setup that scales automatically — we stopped worrying about traffic spikes
Charlotte Whitfield / Head of Digital Commerce - Sterling Retail PLC
Verified
Jun 18, 2023
Jun 18, 2023
Project summary: Our competitors had been investing in technology for two years and we needed to close a meaningful gap quickly without compromising on the quality of what we shipped.
I am a demanding client. I have a technical background, I review code, and I have high standards for documentation and testing. This team met all of those expectations without ever seeming defensive about scrutiny. Peer code reviews were welcomed, unit test coverage was genuine rather than performative, and the API documentation was thorough enough that our own developers integrated against it without a single clarification call. That level of craft is what I look for and rarely find.
PROS
Business-aware approach to every technical decision, strong project governance, fast turnaround on feedback, zero drama during a genuinely complex engagement
CONS
We underestimated the internal resource commitment required on our side during discovery — the team warned us, we did not listen fully, and the first sprint was slower as a result
Project TypeCloud Services
IndustryConstruction
Project Cost$50,000 to $149,999
DurationAug 2025 – May 2026
Questions & Answers
Please describe your company, your role, and the industry you operate in.
Sterling Retail PLC operates across the Construction sector with offices in Manchester, UK. In my capacity as Head of Digital Commerce I oversee both the strategic and operational technology agenda. We are a growth-stage business that needed a development partner capable of scaling with us rather than constraining us.
What specific problem or business challenge led you to hire this company?
The immediate trigger was a performance failure during our peak trading period that cost us measurably in both revenue and client trust. The root cause was architectural and our internal team did not have the Cloud Services expertise to address it properly. We needed specialists.
What services did the company provide for your project?
End-to-end Cloud Services delivery with a particular emphasis on the integration layer that connected the new build to our existing Construction infrastructure. They also provided UI/UX input that was not in the original scope but which they offered proactively because they could see it would affect adoption. That kind of initiative was characteristic of how they approached the whole engagement.
Why did you choose this company over other providers you considered?
Price was a factor but not the deciding one. They were mid-range in our evaluation. What tipped it was the combination of their technical depth in Cloud Services, the seniority of the team they proposed to assign to our account, and the clarity of their project governance model. We had been burned by an agency that overpromised before and we needed to see evidence of process maturity.
How clearly did the company understand your requirements and business goals?
The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Construction sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.
How was your overall experience with their communication and project management?
Professional and efficient. We used a shared project management tool that gave our stakeholders visibility without requiring them to attend every meeting. The project manager had a clear escalation path and used it appropriately. The only time I needed to intervene directly was when I chose to, not because something had been missed.
Did the company deliver the project on time and within your expected budget?
Yes on both counts. There was one sprint where a third-party integration took longer than scoped because of undocumented API behaviour on the vendor side. The team flagged it immediately, proposed two mitigation options, and we agreed on an approach that recovered the timeline within two weeks. That is how scope issues should be handled and rarely are.
What tangible results or business impact have you seen since the project was completed?
The ROI case we presented to our board assumed a payback period of eighteen months. Based on current trajectory we will hit that in under a year. The efficiency gains in our Construction operations have been more significant than the model projected, partly because the quality of the data coming out of the new system is enabling decisions we could not make before.
What did you like most about working with this company?
Their ability to hold the business objective in mind alongside the technical task. I have worked with technically excellent agencies who lost the thread of what we were actually trying to achieve. This team never did. Every architectural decision, every trade-off conversation, every prioritisation discussion was anchored to the outcome we had agreed at the start.
Would you recommend this company to others, and would you work with them again?
I recommend them to anyone who asks and occasionally to people who do not. The combination of Cloud Services expertise, Construction domain knowledge, and delivery discipline is genuinely difficult to find. We found it here and we intend to keep it.
Compliance framework implementation that satisfied our regulator on the first review
Courtney Walsh / Director of eCommerce - Summit Retail Group
Verified
Dec 07, 2022
Dec 07, 2022
Project summary: Our existing platform had grown organically over several years and the accumulated technical debt was beginning to affect both performance and our ability to ship new features.
The technical quality of the work is the easiest thing to praise, but what I want to highlight is the communication culture on this team. Every question got a same-day response. Every risk got flagged before it became an issue. When we needed to change direction mid-project — a business decision on our side — they absorbed the change professionally, requoted fairly, and kept momentum going. That flexibility is something you cannot assess in a proposal and it turned out to be one of the most valuable things about working with them.
PROS
Business-aware approach to every technical decision, strong project governance, fast turnaround on feedback, zero drama during a genuinely complex engagement
CONS
The volume of quality documentation they produced was genuinely impressive but also meant our team needed dedicated time to review it properly — a minor process point, not a complaint
Project TypeCybersecurity
IndustryHuman Resources
Project Cost$500,000+
DurationJun 2025 – Nov 2025
Questions & Answers
Please describe your company, your role, and the industry you operate in.
As Director of eCommerce at Summit Retail Group, I manage a cross-functional technology team serving our Human Resources clients from New York, USA. We are a commercially focused organisation and every technology decision we make is evaluated against a clear business case. We needed a partner who understood that context, not just the technical brief.
What specific problem or business challenge led you to hire this company?
Our existing Cybersecurity capability had accumulated years of technical debt that was slowing every new feature to a crawl. Incident frequency was rising, developer confidence was falling, and we knew a rebuild was overdue. We needed a partner with the depth to do it properly rather than apply another layer of patches.
What services did the company provide for your project?
The core engagement was Cybersecurity but expanded to include technical consultancy during the discovery phase, which helped us refine the requirements significantly before development began. They also took responsibility for coordinating with our third-party data providers, which removed a significant coordination burden from our internal team.
Why did you choose this company over other providers you considered?
We evaluated four vendors in total. Two were eliminated after the technical assessment stage because their proposed architectures showed a surface-level understanding of what we needed. This team's proposal demonstrated genuine depth in Cybersecurity and specific knowledge of the Human Resources sector that the others could not match. The reference calls confirmed a consistent pattern of delivery.
How clearly did the company understand your requirements and business goals?
Extremely well. They asked detailed questions, challenged vague requirements until they were specific, and proposed sensible defaults for decisions we had not yet made rather than just leaving them open. By the time development started there was no ambiguity in the backlog, which is a rare starting position.
How was your overall experience with their communication and project management?
Professional and efficient. We used a shared project management tool that gave our stakeholders visibility without requiring them to attend every meeting. The project manager had a clear escalation path and used it appropriately. The only time I needed to intervene directly was when I chose to, not because something had been missed.
Did the company deliver the project on time and within your expected budget?
On time and within the agreed budget. They had given us a range estimate at the start, which I had been sceptical of, and they landed within the lower half of that range. Their estimation accuracy came from having broken the work down in genuine detail during discovery rather than giving a rough number and hoping. It showed in every sprint.
What tangible results or business impact have you seen since the project was completed?
Quantitatively: user engagement metrics are up significantly since launch, our support ticket volume has dropped, and we have received unsolicited positive feedback from clients who noticed the improvement. Qualitatively: our internal team is proud of the product we now have, which affects morale and retention in ways that do not show up on a dashboard but matter enormously.
What did you like most about working with this company?
The quality of the written communication. This matters more than most clients articulate. Clear, concise, technically accurate updates that our non-technical stakeholders could read and understand. Proposals and change requests that made the decision obvious rather than obscuring it in jargon. That communication quality reduced our internal coordination overhead significantly.
Would you recommend this company to others, and would you work with them again?
Yes, without qualification. I have already made two direct referrals to peers in the Human Resources sector who were facing similar Cybersecurity challenges. In both cases I gave the recommendation specifically because I was confident the experience would match what I described — which is a level of confidence I do not extend lightly.
Company Info
Founded
2011
Employees
10 - 49
Hourly Rate
$25 - $49
Client Rating
5.0/5 (4 reviews)