CodeTactic Media Inc. Reviews

A digital marketing partner who optimised for business outcomes, not vanity metrics

Hyun-Su Lim / Director of Platform - Hanam Tech Solutions

Verified
Jun 11, 2026

Project summary: Multi-touch attribution across our media mix had become the most-requested capability from every client in our portfolio. We could not deliver it without rebuilding our data layer.

We had worked with three agencies before this engagement. The comparison is not flattering to the others. What distinguished this team was a systematic approach to understanding the problem before proposing a solution — something that sounds obvious and is practiced far less often than it should be. The delivery phase ran to schedule, the codebase is clean enough that our internal engineers made positive comments during handover review, and we have not logged a critical incident in five months of live operation. We intend to use them for our next phase of work.

PROS

Collaborative culture that made the team feel like a genuine extension of our organisation, strong asynchronous communication across time zones, zero-drama handling of the inevitable mid-project changes

CONS

The quality of documentation they produce means our team needed to set aside dedicated review time to do it justice — a minor scheduling point rather than a genuine criticism

4.5

Overall

4.0

Quality

5.0

Schedule

4.5

Cost

4.5

Communication

Project TypeDigital Marketing

IndustryAdvertising & Marketing

Project Cost$10,000 to $49,999

DurationJul 2025 – Apr 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

I lead technology at Hanam Tech Solutions, a growth-stage Advertising & Marketing business based in Incheon, South Korea. As Director of Platform my remit spans product engineering, platform operations, and strategic vendor partnerships. We had reached an inflection point where our internal capacity was not sufficient to execute our roadmap at the pace our market required.

What specific problem or business challenge led you to hire this company?

The immediate problem was that our Digital Marketing capability had become the bottleneck limiting our ability to grow. Every feature request, every new client requirement, every internal initiative was delayed by a platform that had been extended beyond its original design. We needed a rebuild, not a patch.

What services did the company provide for your project?

The scope covered the full Digital Marketing lifecycle: discovery and requirements definition, solution architecture, iterative development across twelve sprints, integration testing, performance validation, production deployment, and a structured four-week hypercare period. They also provided system documentation and a knowledge transfer programme for our internal team.

Why did you choose this company over other providers you considered?

A trusted peer in the Advertising & Marketing sector had used them for a comparable Digital Marketing engagement and their recommendation was unequivocal. Our own due diligence confirmed the pattern they described. The combination of domain knowledge, Digital Marketing depth, and demonstrated delivery discipline was the deciding factor.

How clearly did the company understand your requirements and business goals?

Comprehensively. The discovery phase they ran was more thorough than anything we had experienced with previous vendors. They challenged requirements that were vague or contradictory, proposed alternatives where our initial thinking was limiting, and produced a functional specification that our internal stakeholders agreed was the clearest articulation of the product they had seen written down.

How was your overall experience with their communication and project management?

Professional and efficient. The project manager maintained a clear view of the critical path at all times and communicated changes to it transparently. The one significant scope adjustment we made mid-project was handled through a clean change request process — fairly priced, clearly documented, and absorbed without disrupting the overall timeline.

Did the company deliver the project on time and within your expected budget?

Yes. I had privately built a contingency expectation into my planning given the project complexity and the number of integrations involved. None of that contingency was needed. The delivery landed on the agreed date and the final invoice matched the approved budget to within a fraction of a percent. That outcome is rarer than the industry acknowledges.

What tangible results or business impact have you seen since the project was completed?

The ROI case we presented to our board was conservative by design. Current performance against the financial model suggests we will hit the projected payback point in under twelve months against an eighteen-month target. The operational efficiency gains in particular have exceeded the model, in part because the quality of the data the new platform generates supports decisions that the previous system could not.

What did you like most about working with this company?

The willingness to be direct. When our requirements were unclear they said so. When our priorities were contradictory they explained why. When a technical approach we had assumed was the right one turned out to have significant downsides, they told us before we had committed to it. That kind of intellectual honesty is what I look for in a long-term technology partner.

Would you recommend this company to others, and would you work with them again?

Unreservedly. We are in active scoping conversations for a second engagement and I expect this to develop into a multi-year partnership. For any organisation in the Advertising & Marketing sector looking for Digital Marketing expertise combined with genuine delivery discipline, I would put this team at the top of the evaluation list.

Project execution that matched the proposal in every dimension that mattered

Gustavo Ferreira / VP of Technology - Amazônia Digital Ltda

Verified
Jun 07, 2026

Project summary: Digital-first buyer behaviour had made our property search experience a genuine competitive liability. We needed it to match the quality of the portfolio it was representing.

I came into this engagement as a sceptic. We had been through a failed implementation with a previous vendor and I had high standards for what evidence of competence looked like before I would trust a partner with our core systems. This team earned that trust progressively — through the quality of the discovery documentation, the rigour of the technical proposals, the consistency of the sprint deliveries, and ultimately the stability of the production system. I no longer lead with scepticism when recommending them.

PROS

Clear and consistent communication adapted appropriately for both technical and non-technical stakeholders, shared tooling that gave our team real-time visibility, reliable sprint delivery throughout

CONS

Their insistence on a detailed functional specification before development began felt like friction at the time. In retrospect, it was the reason the development phase ran without the ambiguity that has derailed similar projects for us previously

5.0

Overall

5.0

Quality

4.5

Schedule

5.0

Cost

5.0

Communication

Project TypeIndustry-Specific Solutions

IndustryReal Estate

Project Cost$150,000 to $499,999

DurationDec 2025 – Apr 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

I lead technology at Amazônia Digital Ltda, a growth-stage Real Estate business based in São Paulo, Brazil. As VP of Technology my remit spans product engineering, platform operations, and strategic vendor partnerships. We had reached an inflection point where our internal capacity was not sufficient to execute our roadmap at the pace our market required.

What specific problem or business challenge led you to hire this company?

We had a defined product vision for our next phase of growth in the Real Estate market but lacked the engineering depth internally to execute it. The Industry-Specific Solutions requirements in particular required specialist experience that we could not realistically recruit for on the timeline our business plan required.

What services did the company provide for your project?

The scope covered the full Industry-Specific Solutions lifecycle: discovery and requirements definition, solution architecture, iterative development across twelve sprints, integration testing, performance validation, production deployment, and a structured four-week hypercare period. They also provided system documentation and a knowledge transfer programme for our internal team.

Why did you choose this company over other providers you considered?

The quality of the questions they asked during the briefing process was the first indicator. Vendors who ask precise questions in the sales phase tend to apply the same rigour during delivery. That hypothesis proved accurate. The technical proposal was substantive, the team structure was senior throughout, and the pricing was transparent.

How clearly did the company understand your requirements and business goals?

Extremely well, in part because they had relevant Real Estate experience that reduced the context-setting overhead significantly. They understood the domain vocabulary, asked the right questions, and translated business requirements into technical specifications with a fidelity that meant the development phase had very few clarification cycles.

How was your overall experience with their communication and project management?

The project management framework was the most structured I have experienced with an external vendor. Sprint planning was tight, acceptance criteria were specific, retrospectives were honest and acted on. The project manager treated the shared backlog as a live document and the risk register as an operational tool rather than a compliance artefact. I never had to ask for a status update.

Did the company deliver the project on time and within your expected budget?

The project landed on time. The budget was managed within the agreed ceiling, which included one client-driven scope addition that was quoted fairly and handled without affecting the original delivery stream. The discipline around budget transparency throughout meant there was no surprise at invoice stage.

What tangible results or business impact have you seen since the project was completed?

We went live four months ago. User adoption exceeded the target we had set by 23 percent in the first month. Support ticket volume has dropped measurably. The features we had deferred because the previous architecture made them prohibitively expensive to build are now in development. The platform they built has opened our roadmap.

What did you like most about working with this company?

The continuity of the team. The engineers who participated in the discovery sessions were the engineers who built the system. That consistency of institutional knowledge across a six-month project has a value that is difficult to quantify but easy to notice when it is absent. Every conversation built on the previous ones.

Would you recommend this company to others, and would you work with them again?

Unreservedly. We are in active scoping conversations for a second engagement and I expect this to develop into a multi-year partnership. For any organisation in the Real Estate sector looking for Industry-Specific Solutions expertise combined with genuine delivery discipline, I would put this team at the top of the evaluation list.

A partnership that began with a single project and earned a place on our preferred vendor list

Eoghan Fitzgerald / VP of Engineering - Shannon Tech Solutions Ltd

Verified
May 08, 2026

Project summary: Digital service standards required all citizen-facing applications to meet accessibility and performance benchmarks that our inherited systems failed. Remediation was not viable — we needed a replacement.

Six months after go-live our platform is processing three times the transaction volume we specified in the original brief. The architecture choices made during discovery accommodated that growth without remediation work. That is the difference between a team that designs for what you tell them and a team that designs for what you are likely to need. We are in conversation about a Phase 2 engagement and I expect to be using this partnership for several years.

PROS

Collaborative culture that made the team feel like a genuine extension of our organisation, strong asynchronous communication across time zones, zero-drama handling of the inevitable mid-project changes

CONS

Pipeline availability for kickoff required a few weeks of lead time — in hindsight that selection pressure means you are working with a team that is in demand for the right reasons

4.5

Overall

5.0

Quality

4.5

Schedule

5.0

Cost

5.0

Communication

Project TypePOS System Development

IndustryGovernment & Public Sector

Project Cost$500,000+

DurationApr 2025 – Feb 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

I lead technology at Shannon Tech Solutions Ltd, a growth-stage Government & Public Sector business based in Dublin, Ireland. As VP of Engineering my remit spans product engineering, platform operations, and strategic vendor partnerships. We had reached an inflection point where our internal capacity was not sufficient to execute our roadmap at the pace our market required.

What specific problem or business challenge led you to hire this company?

Our platform had been maintained by a previous vendor for three years and the accumulated technical debt had reached a point where delivery velocity had dropped to a fraction of what it should have been. We needed fresh engineering expertise and a structured plan to address the underlying issues.

What services did the company provide for your project?

The core engagement was POS System Development delivery, though their scope expanded to include technical consultancy during discovery that materially improved our requirements. They also took ownership of the third-party integration workstream that had been a coordination challenge in previous projects, removing that complexity from our internal team entirely.

Why did you choose this company over other providers you considered?

We had a failed engagement behind us and were more rigorous in our selection process as a result. We asked detailed questions about how they managed scope change, how they handled estimation, and how they communicated problems. The answers were specific, evidenced, and consistent across the team members we spoke to. That gave us confidence that the process was real rather than rehearsed.

How clearly did the company understand your requirements and business goals?

Better than we managed ourselves going in. The workshops they facilitated surfaced assumptions we had not examined and exposed three requirements that were in direct conflict with each other. Resolving those before development began saved us what would certainly have been significant rework later in the project.

How was your overall experience with their communication and project management?

Professional and efficient. The project manager maintained a clear view of the critical path at all times and communicated changes to it transparently. The one significant scope adjustment we made mid-project was handled through a clean change request process — fairly priced, clearly documented, and absorbed without disrupting the overall timeline.

Did the company deliver the project on time and within your expected budget?

Yes. I had privately built a contingency expectation into my planning given the project complexity and the number of integrations involved. None of that contingency was needed. The delivery landed on the agreed date and the final invoice matched the approved budget to within a fraction of a percent. That outcome is rarer than the industry acknowledges.

What tangible results or business impact have you seen since the project was completed?

The most direct measure is the performance of the system in production. In the five months since go-live we have had zero P1 incidents, our page performance scores have improved across every Core Web Vitals metric, and two enterprise clients who had cited our previous platform limitations during contract negotiations have since renewed without that objection arising.

What did you like most about working with this company?

The continuity of the team. The engineers who participated in the discovery sessions were the engineers who built the system. That consistency of institutional knowledge across a six-month project has a value that is difficult to quantify but easy to notice when it is absent. Every conversation built on the previous ones.

Would you recommend this company to others, and would you work with them again?

Absolutely. With a specific note that the value starts in the discovery phase — clients who approach that process with seriousness will get the most from the engagement. We invested appropriately at the front end and the returns are evident in what was delivered.

Sensor network and analytics layer built by engineers who understood both halves equally

Marcus Holloway / SVP of Engineering - Vertex Cloud Dynamics

Verified
Mar 11, 2026

Project summary: As a technology business ourselves we apply the same scrutiny to our vendor selection that our clients apply to us. We needed a delivery partner who could meet a standard we would be comfortable being measured against.

I came into this engagement as a sceptic. We had been through a failed implementation with a previous vendor and I had high standards for what evidence of competence looked like before I would trust a partner with our core systems. This team earned that trust progressively — through the quality of the discovery documentation, the rigour of the technical proposals, the consistency of the sprint deliveries, and ultimately the stability of the production system. I no longer lead with scepticism when recommending them.

PROS

Deep domain knowledge that reduced the discovery overhead significantly, proactive risk identification before issues became incidents, delivery cadence that our stakeholders found reassuring

CONS

The engagement was priced at the quality level rather than the budget level. We evaluated the alternatives and concluded that the delta was a reasonable premium for the reduction in delivery risk

5.0

Overall

5.0

Quality

4.5

Schedule

4.5

Cost

5.0

Communication

Project TypeIoT Development

IndustryInformation Technology

Project Cost$50,000 to $149,999

DurationNov 2025 – Feb 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

Vertex Cloud Dynamics operates in the Information Technology sector with headquarters in Austin, USA. In my role as SVP of Engineering I am accountable for the full technology agenda — infrastructure, product, and vendor relationships. We are a commercially driven organisation and every technology decision is evaluated against a clear business case before it is approved.

What specific problem or business challenge led you to hire this company?

A competitive threat had accelerated our roadmap. We had planned a significant IoT Development investment for the following year. External pressure moved that timeline forward by six months and required us to find an external partner rather than attempting to build internally in the time available.

What services did the company provide for your project?

End-to-end IoT Development delivery with particular depth in the integration and data migration components, which were the highest-risk elements of the programme. They supplemented this with a dedicated QA resource throughout development and a documented runbook for our operations team at handover.

Why did you choose this company over other providers you considered?

We ran a structured shortlisting process across five vendors. The technical evaluation eliminated two immediately. Of the remaining three, this team's proposal was differentiated by the specificity of their IoT Development approach and the evidence base they provided — reference projects in Information Technology contexts, not generic case studies. The reference calls confirmed a track record that the proposal had described accurately.

How clearly did the company understand your requirements and business goals?

Comprehensively. The discovery phase they ran was more thorough than anything we had experienced with previous vendors. They challenged requirements that were vague or contradictory, proposed alternatives where our initial thinking was limiting, and produced a functional specification that our internal stakeholders agreed was the clearest articulation of the product they had seen written down.

How was your overall experience with their communication and project management?

The project management framework was the most structured I have experienced with an external vendor. Sprint planning was tight, acceptance criteria were specific, retrospectives were honest and acted on. The project manager treated the shared backlog as a live document and the risk register as an operational tool rather than a compliance artefact. I never had to ask for a status update.

Did the company deliver the project on time and within your expected budget?

On time and within the approved budget. The estimation accuracy was notable — they had broken the work down in sufficient detail during discovery that their forecast proved reliable throughout, rather than being a number that shifted with every change in scope. We received one change request and it was for scope we had introduced ourselves.

What tangible results or business impact have you seen since the project was completed?

The most direct measure is the performance of the system in production. In the five months since go-live we have had zero P1 incidents, our page performance scores have improved across every Core Web Vitals metric, and two enterprise clients who had cited our previous platform limitations during contract negotiations have since renewed without that objection arising.

What did you like most about working with this company?

The willingness to be direct. When our requirements were unclear they said so. When our priorities were contradictory they explained why. When a technical approach we had assumed was the right one turned out to have significant downsides, they told us before we had committed to it. That kind of intellectual honesty is what I look for in a long-term technology partner.

Would you recommend this company to others, and would you work with them again?

Absolutely. With a specific note that the value starts in the discovery phase — clients who approach that process with seriousness will get the most from the engagement. We invested appropriately at the front end and the returns are evident in what was delivered.

Commerce platform that handled peak-day traffic at twelve times normal load without incident

Shreya Krishnaswamy / VP of Product - Luminar Tech Pvt Ltd

Verified
Mar 11, 2026

Project summary: The project had a board-facing delivery date tied to a strategic initiative. We needed a partner who would treat that date as their own, not ours.

The integration layer was the part of the project I was most concerned about going in. Our system landscape is complex, several of the upstream APIs we relied on were poorly documented, and two third-party vendors had a history of unpredictable response times on integration questions. This team managed all of that. They documented what the upstream vendors could not, built resilience into the integration architecture where the upstream behaviour was unreliable, and delivered a solution that works as specified in production. I could not have asked for more.

PROS

Delivery timeline that proved achievable rather than optimistic, estimation accuracy that reflected real analysis rather than competitive bidding, scope discipline that prevented the feature creep we had experienced before

CONS

Pipeline availability for kickoff required a few weeks of lead time — in hindsight that selection pressure means you are working with a team that is in demand for the right reasons

4.5

Overall

5.0

Quality

4.5

Schedule

5.0

Cost

4.5

Communication

Project TypeE-commerce Development

IndustryFashion & Apparel

Project Cost$50,000 to $149,999

DurationNov 2025 – Feb 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

Luminar Tech Pvt Ltd is an established Fashion & Apparel organisation headquartered in Hyderabad, India. My role as VP of Product covers both strategic planning and operational technology delivery. We maintain high standards for our vendors because our clients hold us to high standards — a bar we expect our partners to meet.

What specific problem or business challenge led you to hire this company?

A competitive threat had accelerated our roadmap. We had planned a significant E-commerce Development investment for the following year. External pressure moved that timeline forward by six months and required us to find an external partner rather than attempting to build internally in the time available.

What services did the company provide for your project?

The scope covered the full E-commerce Development lifecycle: discovery and requirements definition, solution architecture, iterative development across twelve sprints, integration testing, performance validation, production deployment, and a structured four-week hypercare period. They also provided system documentation and a knowledge transfer programme for our internal team.

Why did you choose this company over other providers you considered?

The quality of the questions they asked during the briefing process was the first indicator. Vendors who ask precise questions in the sales phase tend to apply the same rigour during delivery. That hypothesis proved accurate. The technical proposal was substantive, the team structure was senior throughout, and the pricing was transparent.

How clearly did the company understand your requirements and business goals?

Better than we managed ourselves going in. The workshops they facilitated surfaced assumptions we had not examined and exposed three requirements that were in direct conflict with each other. Resolving those before development began saved us what would certainly have been significant rework later in the project.

How was your overall experience with their communication and project management?

Communication was proactive, timely, and appropriately calibrated. Technical updates for the engineering audience, executive summaries for the steering group, risk flags with proposed mitigations rather than just problem statements. The fortnightly sprint reviews gave our stakeholders visibility without requiring them to attend every working session.

Did the company deliver the project on time and within your expected budget?

Yes. I had privately built a contingency expectation into my planning given the project complexity and the number of integrations involved. None of that contingency was needed. The delivery landed on the agreed date and the final invoice matched the approved budget to within a fraction of a percent. That outcome is rarer than the industry acknowledges.

What tangible results or business impact have you seen since the project was completed?

We went live four months ago. User adoption exceeded the target we had set by 23 percent in the first month. Support ticket volume has dropped measurably. The features we had deferred because the previous architecture made them prohibitively expensive to build are now in development. The platform they built has opened our roadmap.

What did you like most about working with this company?

The post-launch behaviour. Some vendors consider go-live to be the end of their professional obligation. This team treated it as the transition to a different kind of engagement. The hypercare period was substantive, the documentation was thorough and genuinely useful, and they checked in proactively at the thirty-day and ninety-day marks to review production metrics with us.

Would you recommend this company to others, and would you work with them again?

Yes. I would add the context that this is not the cheapest option in the market and they are selective about the engagements they take on. If your primary criterion is price, there are alternatives. If you want a technology partner who can be trusted with a complex E-commerce Development programme in the Fashion & Apparel space and will deliver against a serious brief, this is the team.

Connected hardware platform that eliminated the blind spots in our operational data

Zara Hussain / Head of Technology - Ravi Digital Agency

Verified
Feb 03, 2026

Project summary: Matter management had become a significant overhead for our fee earners. Every hour spent on administration was an hour not spent on billable advisory work — the business case was straightforward.

What made the most difference in practice was the quality of the engineering judgment on this team. Not the ability to execute a specification — that is a baseline expectation. The ability to recognise when a specification was suboptimal, explain why, propose an alternative, and support the client in making a decision about it. That consultative dimension elevated the output beyond what the brief described and resulted in a product that is more fit for purpose than the one we had originally specified.

PROS

Commercially transparent throughout — no hidden assumptions, no bill shock at the end, change requests that were fair and clearly explained rather than used as a margin-recovery mechanism

CONS

Their discovery process is more rigorous than we were accustomed to and required more preparation from our side than we had initially allocated — but the quality of what followed justified every hour of it

5.0

Overall

5.0

Quality

4.5

Schedule

5.0

Cost

5.0

Communication

Project TypeIoT Development

IndustryLegal Services

Project Cost$150,000 to $499,999

DurationSep 2025 – Jan 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

Ravi Digital Agency is an established Legal Services organisation headquartered in Lahore, Pakistan. My role as Head of Technology covers both strategic planning and operational technology delivery. We maintain high standards for our vendors because our clients hold us to high standards — a bar we expect our partners to meet.

What specific problem or business challenge led you to hire this company?

Regulatory requirements in our Legal Services segment had changed and the compliance timeline was set by our regulator, not by us. The IoT Development changes required were significant enough to justify engaging a specialist partner rather than diverting our internal team from the product roadmap.

What services did the company provide for your project?

The core engagement was IoT Development delivery, though their scope expanded to include technical consultancy during discovery that materially improved our requirements. They also took ownership of the third-party integration workstream that had been a coordination challenge in previous projects, removing that complexity from our internal team entirely.

Why did you choose this company over other providers you considered?

We ran a structured shortlisting process across five vendors. The technical evaluation eliminated two immediately. Of the remaining three, this team's proposal was differentiated by the specificity of their IoT Development approach and the evidence base they provided — reference projects in Legal Services contexts, not generic case studies. The reference calls confirmed a track record that the proposal had described accurately.

How clearly did the company understand your requirements and business goals?

Thoroughly and precisely. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every user story had a defined business objective attached. Nothing was left to interpretation. That discipline in the requirements phase paid dividends throughout development and testing.

How was your overall experience with their communication and project management?

Outstanding. The discipline around asynchronous communication was particularly effective given the time zones involved between Lahore, Pakistan and the delivery team. Written updates were specific and consistent, response times were same-day for anything that required a decision, and nothing fell through the cracks across a six-month engagement.

Did the company deliver the project on time and within your expected budget?

The project landed on time. The budget was managed within the agreed ceiling, which included one client-driven scope addition that was quoted fairly and handled without affecting the original delivery stream. The discipline around budget transparency throughout meant there was no surprise at invoice stage.

What tangible results or business impact have you seen since the project was completed?

We went live four months ago. User adoption exceeded the target we had set by 23 percent in the first month. Support ticket volume has dropped measurably. The features we had deferred because the previous architecture made them prohibitively expensive to build are now in development. The platform they built has opened our roadmap.

What did you like most about working with this company?

The post-launch behaviour. Some vendors consider go-live to be the end of their professional obligation. This team treated it as the transition to a different kind of engagement. The hypercare period was substantive, the documentation was thorough and genuinely useful, and they checked in proactively at the thirty-day and ninety-day marks to review production metrics with us.

Would you recommend this company to others, and would you work with them again?

Absolutely. With a specific note that the value starts in the discovery phase — clients who approach that process with seriousness will get the most from the engagement. We invested appropriately at the front end and the returns are evident in what was delivered.

Cross-platform delivery that felt native on every device from day one

Victoria Haines / Chief Product Officer - Solaris Media Group

Verified
Jan 24, 2026

Project summary: Regulatory submission timelines required a document management platform that could handle version control, access permissions, and audit trails at a scale our existing tools were not designed for.

The integration layer was the part of the project I was most concerned about going in. Our system landscape is complex, several of the upstream APIs we relied on were poorly documented, and two third-party vendors had a history of unpredictable response times on integration questions. This team managed all of that. They documented what the upstream vendors could not, built resilience into the integration architecture where the upstream behaviour was unreliable, and delivered a solution that works as specified in production. I could not have asked for more.

PROS

Commercially transparent throughout — no hidden assumptions, no bill shock at the end, change requests that were fair and clearly explained rather than used as a margin-recovery mechanism

CONS

Their insistence on a detailed functional specification before development began felt like friction at the time. In retrospect, it was the reason the development phase ran without the ambiguity that has derailed similar projects for us previously

4.5

Overall

5.0

Quality

4.0

Schedule

4.5

Cost

4.5

Communication

Project TypeMobile App Development

IndustryPharmaceuticals & Biotechnology

Project CostLess than $10,000

DurationApr 2025 – Nov 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.

As Chief Product Officer at Solaris Media Group I oversee technology investment and delivery across our Pharmaceuticals & Biotechnology operations in Los Angeles, USA. We are a commercially focused business and our technology choices are always evaluated in terms of their direct contribution to business outcomes rather than technical elegance alone.

What specific problem or business challenge led you to hire this company?

The immediate problem was that our Mobile App Development capability had become the bottleneck limiting our ability to grow. Every feature request, every new client requirement, every internal initiative was delayed by a platform that had been extended beyond its original design. We needed a rebuild, not a patch.

What services did the company provide for your project?

The core engagement was Mobile App Development delivery, though their scope expanded to include technical consultancy during discovery that materially improved our requirements. They also took ownership of the third-party integration workstream that had been a coordination challenge in previous projects, removing that complexity from our internal team entirely.

Why did you choose this company over other providers you considered?

We ran a structured shortlisting process across five vendors. The technical evaluation eliminated two immediately. Of the remaining three, this team's proposal was differentiated by the specificity of their Mobile App Development approach and the evidence base they provided — reference projects in Pharmaceuticals & Biotechnology contexts, not generic case studies. The reference calls confirmed a track record that the proposal had described accurately.

How clearly did the company understand your requirements and business goals?

Comprehensively. The discovery phase they ran was more thorough than anything we had experienced with previous vendors. They challenged requirements that were vague or contradictory, proposed alternatives where our initial thinking was limiting, and produced a functional specification that our internal stakeholders agreed was the clearest articulation of the product they had seen written down.

How was your overall experience with their communication and project management?

The project management framework was the most structured I have experienced with an external vendor. Sprint planning was tight, acceptance criteria were specific, retrospectives were honest and acted on. The project manager treated the shared backlog as a live document and the risk register as an operational tool rather than a compliance artefact. I never had to ask for a status update.

Did the company deliver the project on time and within your expected budget?

The project landed on time. The budget was managed within the agreed ceiling, which included one client-driven scope addition that was quoted fairly and handled without affecting the original delivery stream. The discipline around budget transparency throughout meant there was no surprise at invoice stage.

What tangible results or business impact have you seen since the project was completed?

Quantifying the impact precisely is complicated by other variables in our business, but the metrics we can attribute directly to the Mobile App Development work are meaningful: session duration up, conversion rate up, error rate down, and our NPS for the digital touchpoint has improved by eleven points. Our account managers report that the new capability is coming up positively in client conversations.

What did you like most about working with this company?

The post-launch behaviour. Some vendors consider go-live to be the end of their professional obligation. This team treated it as the transition to a different kind of engagement. The hypercare period was substantive, the documentation was thorough and genuinely useful, and they checked in proactively at the thirty-day and ninety-day marks to review production metrics with us.

Would you recommend this company to others, and would you work with them again?

Yes, without reservation. I have already made two direct referrals within my Pharmaceuticals & Biotechnology network — in both cases to peers facing Mobile App Development challenges similar to ours. I gave those referrals with confidence because I knew the experience I described was reproducible, not the result of exceptional circumstances on our engagement.

CodeTactic Media Inc.

About CodeTactic Media Inc.

Where We Specialize

Industry Expertise

Typical Project Size