Fgfactory Reviews

About Fgfactory

Fgfactory is a leading mobile app development company that delivers services to game developers, media companies and other organizations alike around the world since 2010. Their team grows rapidly adding new branches of expertise every year. They provide services for publishers, developers and other businesses within the gaming and entertainment industry.

Services

Mobile App Development VR App Development AR App Development UI-UX Design

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Web development done properly — performant, scalable, and a joy to maintain

Stephanie Coleman / SVP of Digital Strategy - Horizon Financial Group

Verified
Jun 25, 2025

Project summary: Attribution had become nearly impossible with our fragmented martech stack and we needed a clean data layer that could connect spend to outcomes across every channel.

Project governance was one of the things that impressed me most. We had a dedicated project manager who ran tight fortnightly sprints with clear acceptance criteria, a shared backlog that gave us full visibility at all times, and a change request process that was fair and transparent. Nothing slipped through the cracks, no bill shock at the end, and the final delivery matched the original scope document almost perfectly. In my experience that kind of discipline is genuinely uncommon.

PROS

Senior engineers on our account throughout the entire project rather than a bait-and-switch to juniors after contract signing, transparent reporting, realistic estimates that proved accurate

CONS

Premium pricing compared to some of the alternatives we evaluated, but the quality of the output and the absence of rework costs made the investment straightforward to justify

5.0

Overall

5.0

Quality

5.0

Schedule

5.0

Cost

5.0

Communication

Project TypeWeb Development

IndustryAdvertising & Marketing

Project Cost$500,000+

DurationFeb 2025 – Mar 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

Horizon Financial Group operates across the Advertising & Marketing sector with offices in Boston, USA. In my capacity as SVP of Digital Strategy I oversee both the strategic and operational technology agenda. We are a growth-stage business that needed a development partner capable of scaling with us rather than constraining us.

What specific problem or business challenge led you to hire this company?

Our Advertising & Marketing regulatory environment had changed and the compliance timeline was non-negotiable. We needed to rebuild specific components of our system to meet the new requirements and our internal team was already fully committed to the core product roadmap. Bringing in a specialist Web Development partner was the only realistic path.

What services did the company provide for your project?

The full Web Development lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.

Why did you choose this company over other providers you considered?

Price was a factor but not the deciding one. They were mid-range in our evaluation. What tipped it was the combination of their technical depth in Web Development, the seniority of the team they proposed to assign to our account, and the clarity of their project governance model. We had been burned by an agency that overpromised before and we needed to see evidence of process maturity.

How clearly did the company understand your requirements and business goals?

Thorough and precise. They translated our business language into technical requirements without losing the intent, which is a skill that sounds straightforward but frequently goes wrong. Every user story they wrote was reviewed against the original business objective before it entered the sprint and the acceptance criteria were specific enough to remove subjectivity from QA.

How was your overall experience with their communication and project management?

Communication was handled primarily asynchronously given the time zone difference between Boston, USA and the team's base, but it was managed so well that the gap rarely felt like a constraint. Written updates were clear and timely, escalations were handled promptly, and we never had to chase for a status update. The cadence was exactly right — enough to feel informed, not so much that it created overhead.

Did the company deliver the project on time and within your expected budget?

On time and within the agreed budget. They had given us a range estimate at the start, which I had been sceptical of, and they landed within the lower half of that range. Their estimation accuracy came from having broken the work down in genuine detail during discovery rather than giving a rough number and hoping. It showed in every sprint.

What tangible results or business impact have you seen since the project was completed?

Quantitatively: user engagement metrics are up significantly since launch, our support ticket volume has dropped, and we have received unsolicited positive feedback from clients who noticed the improvement. Qualitatively: our internal team is proud of the product we now have, which affects morale and retention in ways that do not show up on a dashboard but matter enormously.

What did you like most about working with this company?

The post-launch behaviour. Some agencies disappear the moment the final invoice is paid. This team maintained the same level of responsiveness during the hypercare period as during development, handed over thorough documentation without being asked twice, and checked in proactively a month after go-live to review performance metrics with us. That last part was entirely unprompted.

Would you recommend this company to others, and would you work with them again?

Yes. The referral I would give comes with context: they are not the cheapest option and they are not the fastest to schedule. If you are optimising purely on price or looking for someone to start tomorrow, there are other choices. If you want the work done properly and a partner you can trust with a complex, high-stakes Web Development engagement, this team is the answer.

CRM build that finally brought our sales and customer success teams onto one platform

Sinead Gallagher / Director of Engineering - Celtic Digital Ltd

Verified
Mar 27, 2022

Project summary: Renewable energy forecasting required a machine learning layer that our internal team had the domain knowledge for but not the engineering capacity to build and productionise.

The technical quality of the work is the easiest thing to praise, but what I want to highlight is the communication culture on this team. Every question got a same-day response. Every risk got flagged before it became an issue. When we needed to change direction mid-project — a business decision on our side — they absorbed the change professionally, requoted fairly, and kept momentum going. That flexibility is something you cannot assess in a proposal and it turned out to be one of the most valuable things about working with them.

PROS

Domain knowledge that went beyond generic expertise into our specific industry, willingness to push back constructively, automated test coverage that gave us deployment confidence

CONS

The volume of quality documentation they produced was genuinely impressive but also meant our team needed dedicated time to review it properly — a minor process point, not a complaint

5.0

Overall

5.0

Quality

5.0

Schedule

5.0

Cost

5.0

Communication

Project TypeCRM Development

IndustryEnergy & Utilities

Project Cost$50,000 to $149,999

DurationApr 2025 – May 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.

I lead technology at Celtic Digital Ltd, a mid-sized organisation in the Energy & Utilities sector headquartered in Cork, Ireland. My remit as Director of Engineering covers everything from infrastructure to product development. We had reached a point where our internal engineering capacity was not sufficient to execute our roadmap without an experienced external partner.

What specific problem or business challenge led you to hire this company?

We had a product concept validated by market research but no clear path to build it within our budget and timeline constraints. Our Energy & Utilities competitors were moving quickly and we could not afford to spend eighteen months finding out a generalist agency could not execute the CRM Development work our product required.

What services did the company provide for your project?

The core engagement was CRM Development but expanded to include technical consultancy during the discovery phase, which helped us refine the requirements significantly before development began. They also took responsibility for coordinating with our third-party data providers, which removed a significant coordination burden from our internal team.

Why did you choose this company over other providers you considered?

Price was a factor but not the deciding one. They were mid-range in our evaluation. What tipped it was the combination of their technical depth in CRM Development, the seniority of the team they proposed to assign to our account, and the clarity of their project governance model. We had been burned by an agency that overpromised before and we needed to see evidence of process maturity.

How clearly did the company understand your requirements and business goals?

The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Energy & Utilities sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.

How was your overall experience with their communication and project management?

The project management was the best I have experienced in a vendor relationship. We had fortnightly sprint reviews with structured agendas, a shared backlog that we could inspect at any point, a risk register that was actively maintained rather than created at kickoff and never opened again, and a project manager who treated our time as something worth protecting. Communication was proactive, not reactive.

Did the company deliver the project on time and within your expected budget?

Yes. I will note that the original timeline was aggressive and I had privately expected a slip. They managed to hold it by making smart sequencing decisions early on that I only fully understood in retrospect. The budget discipline was equally good — we received a single change request for scope we had introduced ourselves and it was priced fairly.

What tangible results or business impact have you seen since the project was completed?

The ROI case we presented to our board assumed a payback period of eighteen months. Based on current trajectory we will hit that in under a year. The efficiency gains in our Energy & Utilities operations have been more significant than the model projected, partly because the quality of the data coming out of the new system is enabling decisions we could not make before.

What did you like most about working with this company?

The post-launch behaviour. Some agencies disappear the moment the final invoice is paid. This team maintained the same level of responsiveness during the hypercare period as during development, handed over thorough documentation without being asked twice, and checked in proactively a month after go-live to review performance metrics with us. That last part was entirely unprompted.

Would you recommend this company to others, and would you work with them again?

Absolutely. I would recommend them with a specific note that the quality of the discovery process is where the value starts. Clients who invest properly in that phase will get the most out of the engagement. We made that investment and the returns are evident in the quality of what was delivered.

Fgfactory

About Fgfactory

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