Hudson Integrated Reviews

About Hudson Integrated

Hudson is the best digital marketing company to integrate your brand values and aesthetics with best practice UX design and development. They facilitate comprehensive online marketing plans by creating the most custom, scalable websites for our clients. They are field expertise with knowledge about modern business technology and latest trends. Their place of work is determined by full client fulfillment.

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Predictive analytics that gave us an edge we had never had before

Priscilla Tan / Head of Engineering - AsiaPac FinTech Pte Ltd

Verified
Aug 24, 2025

Project summary: Citizen-facing services that had been paper-based for decades needed to be digitised in a way that was genuinely accessible to all demographics, not just the digitally confident.

I am a demanding client. I have a technical background, I review code, and I have high standards for documentation and testing. This team met all of those expectations without ever seeming defensive about scrutiny. Peer code reviews were welcomed, unit test coverage was genuine rather than performative, and the API documentation was thorough enough that our own developers integrated against it without a single clarification call. That level of craft is what I look for and rarely find.

PROS

Domain knowledge that went beyond generic expertise into our specific industry, willingness to push back constructively, automated test coverage that gave us deployment confidence

CONS

Premium pricing compared to some of the alternatives we evaluated, but the quality of the output and the absence of rework costs made the investment straightforward to justify

5.0

Overall

5.0

Quality

5.0

Schedule

5.0

Cost

5.0

Communication

Project TypeAI & Machine Learning

IndustryGovernment & Public Sector

Project Cost$50,000 to $149,999

DurationNov 2024 – Nov 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.

AsiaPac FinTech Pte Ltd operates across the Government & Public Sector sector with offices in Singapore. In my capacity as Head of Engineering I oversee both the strategic and operational technology agenda. We are a growth-stage business that needed a development partner capable of scaling with us rather than constraining us.

What specific problem or business challenge led you to hire this company?

The immediate trigger was a performance failure during our peak trading period that cost us measurably in both revenue and client trust. The root cause was architectural and our internal team did not have the AI & Machine Learning expertise to address it properly. We needed specialists.

What services did the company provide for your project?

The full AI & Machine Learning lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.

Why did you choose this company over other providers you considered?

Price was a factor but not the deciding one. They were mid-range in our evaluation. What tipped it was the combination of their technical depth in AI & Machine Learning, the seniority of the team they proposed to assign to our account, and the clarity of their project governance model. We had been burned by an agency that overpromised before and we needed to see evidence of process maturity.

How clearly did the company understand your requirements and business goals?

The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Government & Public Sector sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.

How was your overall experience with their communication and project management?

Professional and efficient. We used a shared project management tool that gave our stakeholders visibility without requiring them to attend every meeting. The project manager had a clear escalation path and used it appropriately. The only time I needed to intervene directly was when I chose to, not because something had been missed.

Did the company deliver the project on time and within your expected budget?

Yes on both counts. There was one sprint where a third-party integration took longer than scoped because of undocumented API behaviour on the vendor side. The team flagged it immediately, proposed two mitigation options, and we agreed on an approach that recovered the timeline within two weeks. That is how scope issues should be handled and rarely are.

What tangible results or business impact have you seen since the project was completed?

Quantitatively: user engagement metrics are up significantly since launch, our support ticket volume has dropped, and we have received unsolicited positive feedback from clients who noticed the improvement. Qualitatively: our internal team is proud of the product we now have, which affects morale and retention in ways that do not show up on a dashboard but matter enormously.

What did you like most about working with this company?

The intellectual honesty. They told us when something we wanted was a bad idea and explained why. They told us when a timeline was tight and gave us options. They did not tell us what we wanted to hear in order to win work or avoid a difficult conversation. In a long engagement that kind of relationship is far more valuable than an agency that just says yes.

Would you recommend this company to others, and would you work with them again?

Absolutely. I would recommend them with a specific note that the quality of the discovery process is where the value starts. Clients who invest properly in that phase will get the most out of the engagement. We made that investment and the returns are evident in the quality of what was delivered.

Full-funnel digital programme that aligned our marketing and sales teams

Lachlan Burgess / Chief Digital Officer - Harbour Digital Pty Ltd

Verified
Oct 09, 2024

Project summary: Our hospital network required a unified patient data platform that could integrate with existing EMR systems while meeting all relevant data protection obligations.

I am a demanding client. I have a technical background, I review code, and I have high standards for documentation and testing. This team met all of those expectations without ever seeming defensive about scrutiny. Peer code reviews were welcomed, unit test coverage was genuine rather than performative, and the API documentation was thorough enough that our own developers integrated against it without a single clarification call. That level of craft is what I look for and rarely find.

PROS

Technical depth across the full stack, honest and timely communication, delivered exactly what was scoped without surprise additions to the invoice

CONS

The volume of quality documentation they produced was genuinely impressive but also meant our team needed dedicated time to review it properly — a minor process point, not a complaint

5.0

Overall

5.0

Quality

5.0

Schedule

5.0

Cost

5.0

Communication

Project TypeDigital Marketing

IndustryHealthcare

Project Cost$150,000 to $499,999

DurationMar 2025 – May 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.

I lead technology at Harbour Digital Pty Ltd, a mid-sized organisation in the Healthcare sector headquartered in Sydney, Australia. My remit as Chief Digital Officer covers everything from infrastructure to product development. We had reached a point where our internal engineering capacity was not sufficient to execute our roadmap without an experienced external partner.

What specific problem or business challenge led you to hire this company?

The immediate trigger was a performance failure during our peak trading period that cost us measurably in both revenue and client trust. The root cause was architectural and our internal team did not have the Digital Marketing expertise to address it properly. We needed specialists.

What services did the company provide for your project?

The full Digital Marketing lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.

Why did you choose this company over other providers you considered?

A direct referral from a peer who had used them for a comparable Digital Marketing engagement in the Healthcare space. That peer's experience had been excellent and their project profile was similar enough to ours that the recommendation carried real weight. Everything we found during our own evaluation reinforced that this was the right decision.

How clearly did the company understand your requirements and business goals?

Thorough and precise. They translated our business language into technical requirements without losing the intent, which is a skill that sounds straightforward but frequently goes wrong. Every user story they wrote was reviewed against the original business objective before it entered the sprint and the acceptance criteria were specific enough to remove subjectivity from QA.

How was your overall experience with their communication and project management?

Outstanding. I have worked with agencies that communicate beautifully during the sales process and go quiet during delivery. This was the opposite — structured, consistent, and genuinely informative throughout. Problems were surfaced early with proposed solutions rather than just problem statements, which made the inevitable mid-project decisions much easier to make.

Did the company deliver the project on time and within your expected budget?

The project landed on the agreed delivery date and within the approved budget. We did add scope during the engagement — two features that became apparent as essential during user testing — and those were quoted, approved, and delivered without affecting the original scope timeline. That kind of clean change management is not something you can take for granted.

What tangible results or business impact have you seen since the project was completed?

Hard to isolate precisely because several factors changed simultaneously, but the data we can attribute directly to the new Digital Marketing platform shows a meaningful improvement in the metrics that matter to our Healthcare business. Our account managers report that the new capability is coming up positively in client conversations, which was one of the strategic objectives we started with.

What did you like most about working with this company?

The post-launch behaviour. Some agencies disappear the moment the final invoice is paid. This team maintained the same level of responsiveness during the hypercare period as during development, handed over thorough documentation without being asked twice, and checked in proactively a month after go-live to review performance metrics with us. That last part was entirely unprompted.

Would you recommend this company to others, and would you work with them again?

Absolutely. I would recommend them with a specific note that the quality of the discovery process is where the value starts. Clients who invest properly in that phase will get the most out of the engagement. We made that investment and the returns are evident in the quality of what was delivered.

Hudson Integrated

About Hudson Integrated

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