About SoftServe
It is comprised of business & technically-minded innovators who work at the intersection of digital change & technology, unlocking market potential & undiscovered opportunities. Their process is a constant journey in providing amazing digital experiences. They are one united, global team with over 2 decades of extensive product engineering experience assuring they provide seamless, exceptional digital solutions to their clients.
Services
Web Development
UI-UX Design
Custom Software Development
Web Design
Internet of Things
AI Development
Big Data
Enterprise App Development
Android App Development
iOS App Development
SoftServe Reviews
Write a ReviewAI integration that automated work we thought would always need a human
Tyler Nguyen / Founder & CTO - BlueRidge Software
Verified
Nov 25, 2025
Nov 25, 2025
Project summary: As an IT services firm ourselves, we needed a development partner capable of meeting the exacting standards we set for our own clients. The bar was deliberately high.
Twelve weeks from kickoff to live production deployment for a project of this complexity. I would not have believed that was achievable if I had not watched them do it. The velocity came from genuine engineering discipline — clear requirements, short feedback loops, automated testing, and a team that communicated internally without the overhead that slows most agencies down. The product has been live for four months with no critical bugs and one minor patch. We are already in scoping conversations for phase two.
PROS
Business-aware approach to every technical decision, strong project governance, fast turnaround on feedback, zero drama during a genuinely complex engagement
CONS
The initial project brief document they required was more detailed than we were used to providing, but in hindsight that rigour was part of why the project ran so smoothly
Project TypeAI & Machine Learning
IndustryInformation Technology
Project Cost$500,000+
DurationDec 2024 – Oct 2025
Questions & Answers
Please describe your company, your role, and the industry you operate in.
BlueRidge Software is a Information Technology business based in Austin, USA. As Founder & CTO I am responsible for all technology investment decisions, vendor selection, and ensuring our digital capabilities match our growth ambitions. We operate in a competitive market where the quality of our software directly affects our ability to win and retain clients.
What specific problem or business challenge led you to hire this company?
Growth into new markets had exposed serious limitations in our platform. What had worked for our original user base in Austin, USA was not going to scale internationally, and the AI & Machine Learning requirements for those new markets were meaningfully different. We needed a partner who had solved that kind of problem before.
What services did the company provide for your project?
The full AI & Machine Learning lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.
Why did you choose this company over other providers you considered?
Honestly, the quality of the questions they asked during the briefing process set them apart. Most vendors listen to the brief and come back with a solution to exactly what you described. This team came back with a solution to what we actually needed, which turned out to be somewhat different. That kind of consultative instinct is what we were looking for.
How clearly did the company understand your requirements and business goals?
The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Information Technology sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.
How was your overall experience with their communication and project management?
The project management was the best I have experienced in a vendor relationship. We had fortnightly sprint reviews with structured agendas, a shared backlog that we could inspect at any point, a risk register that was actively maintained rather than created at kickoff and never opened again, and a project manager who treated our time as something worth protecting. Communication was proactive, not reactive.
Did the company deliver the project on time and within your expected budget?
Yes on both counts. There was one sprint where a third-party integration took longer than scoped because of undocumented API behaviour on the vendor side. The team flagged it immediately, proposed two mitigation options, and we agreed on an approach that recovered the timeline within two weeks. That is how scope issues should be handled and rarely are.
What tangible results or business impact have you seen since the project was completed?
Hard to isolate precisely because several factors changed simultaneously, but the data we can attribute directly to the new AI & Machine Learning platform shows a meaningful improvement in the metrics that matter to our Information Technology business. Our account managers report that the new capability is coming up positively in client conversations, which was one of the strategic objectives we started with.
What did you like most about working with this company?
Their ability to hold the business objective in mind alongside the technical task. I have worked with technically excellent agencies who lost the thread of what we were actually trying to achieve. This team never did. Every architectural decision, every trade-off conversation, every prioritisation discussion was anchored to the outcome we had agreed at the start.
Would you recommend this company to others, and would you work with them again?
I recommend them to anyone who asks and occasionally to people who do not. The combination of AI & Machine Learning expertise, Information Technology domain knowledge, and delivery discipline is genuinely difficult to find. We found it here and we intend to keep it.
Virtual showroom that our sales team now uses every single day
Camille Bertrand / Head of Digital Products - Hexagone Retail Group
Verified
Nov 17, 2025
Nov 17, 2025
Project summary: The project had both a hard delivery date tied to a board commitment and a scope that our previous agency had told us was not achievable. We needed someone to prove otherwise.
Our industry has specific compliance requirements that many generalist agencies struggle with. This team came with working knowledge of the relevant frameworks, asked pointed questions about our obligations, and built controls into the architecture rather than bolting them on at the end. Our compliance team reviewed the delivered system and had only minor observations, which is genuinely unusual for a first-pass review. That domain awareness saved us significant remediation cost.
PROS
Senior engineers on our account throughout the entire project rather than a bait-and-switch to juniors after contract signing, transparent reporting, realistic estimates that proved accurate
CONS
Their calendar books up quickly which made scheduling the initial kickoff slightly challenging — a good problem for them to have and not one that affected our delivery
Project TypeAR/VR Development
IndustryConstruction
Project CostLess than $10,000
DurationNov 2024 – Feb 2025
Questions & Answers
Please describe your company, your role, and the industry you operate in.
As Head of Digital Products at Hexagone Retail Group, I manage a cross-functional technology team serving our Construction clients from Lyon, France. We are a commercially focused organisation and every technology decision we make is evaluated against a clear business case. We needed a partner who understood that context, not just the technical brief.
What specific problem or business challenge led you to hire this company?
Our existing AR/VR Development capability had accumulated years of technical debt that was slowing every new feature to a crawl. Incident frequency was rising, developer confidence was falling, and we knew a rebuild was overdue. We needed a partner with the depth to do it properly rather than apply another layer of patches.
What services did the company provide for your project?
End-to-end AR/VR Development delivery with a particular emphasis on the integration layer that connected the new build to our existing Construction infrastructure. They also provided UI/UX input that was not in the original scope but which they offered proactively because they could see it would affect adoption. That kind of initiative was characteristic of how they approached the whole engagement.
Why did you choose this company over other providers you considered?
Honestly, the quality of the questions they asked during the briefing process set them apart. Most vendors listen to the brief and come back with a solution to exactly what you described. This team came back with a solution to what we actually needed, which turned out to be somewhat different. That kind of consultative instinct is what we were looking for.
How clearly did the company understand your requirements and business goals?
The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Construction sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.
How was your overall experience with their communication and project management?
Professional and efficient. We used a shared project management tool that gave our stakeholders visibility without requiring them to attend every meeting. The project manager had a clear escalation path and used it appropriately. The only time I needed to intervene directly was when I chose to, not because something had been missed.
Did the company deliver the project on time and within your expected budget?
Yes. I will note that the original timeline was aggressive and I had privately expected a slip. They managed to hold it by making smart sequencing decisions early on that I only fully understood in retrospect. The budget discipline was equally good — we received a single change request for scope we had introduced ourselves and it was priced fairly.
What tangible results or business impact have you seen since the project was completed?
The ROI case we presented to our board assumed a payback period of eighteen months. Based on current trajectory we will hit that in under a year. The efficiency gains in our Construction operations have been more significant than the model projected, partly because the quality of the data coming out of the new system is enabling decisions we could not make before.
What did you like most about working with this company?
The intellectual honesty. They told us when something we wanted was a bad idea and explained why. They told us when a timeline was tight and gave us options. They did not tell us what we wanted to hear in order to win work or avoid a difficult conversation. In a long engagement that kind of relationship is far more valuable than an agency that just says yes.
Would you recommend this company to others, and would you work with them again?
I recommend them to anyone who asks and occasionally to people who do not. The combination of AR/VR Development expertise, Construction domain knowledge, and delivery discipline is genuinely difficult to find. We found it here and we intend to keep it.
From proof-of-concept to production AI in a timeline that impressed our board
Charlotte Whitfield / Head of Digital Commerce - Sterling Retail PLC
Verified
Jun 10, 2025
Jun 10, 2025
Project summary: Our competitors had been investing in technology for two years and we needed to close a meaningful gap quickly without compromising on the quality of what we shipped.
The thing I appreciate most in retrospect is that they were honest when something was harder than expected. Twice during the project the team came to us proactively to say that a particular component needed more time to do properly and explained why cutting corners would create problems later. We gave them the time. Both decisions were correct. The resulting product is solid and we have had none of the post-launch instability that plagued our last two technology projects.
PROS
Collaborative working style that made them feel like an extension of our team, excellent written communication for our async timezone relationship, clean and readable codebase
CONS
We underestimated the internal resource commitment required on our side during discovery — the team warned us, we did not listen fully, and the first sprint was slower as a result
Project TypeAI & Machine Learning
IndustryMining & Metals
Project Cost$500,000+
DurationDec 2024 – Mar 2026
Questions & Answers
Please describe your company, your role, and the industry you operate in.
Sterling Retail PLC is a Mining & Metals business based in Manchester, UK. As Head of Digital Commerce I am responsible for all technology investment decisions, vendor selection, and ensuring our digital capabilities match our growth ambitions. We operate in a competitive market where the quality of our software directly affects our ability to win and retain clients.
What specific problem or business challenge led you to hire this company?
The immediate trigger was a performance failure during our peak trading period that cost us measurably in both revenue and client trust. The root cause was architectural and our internal team did not have the AI & Machine Learning expertise to address it properly. We needed specialists.
What services did the company provide for your project?
The full AI & Machine Learning lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.
Why did you choose this company over other providers you considered?
Their portfolio included two projects that were sufficiently close to our own brief in terms of complexity, AI & Machine Learning scope, and Mining & Metals context that we felt confident they understood what we were asking. The proposal was technically rigorous, the pricing was transparent, and the proposed team structure gave us senior engineers throughout rather than just for the pitch.
How clearly did the company understand your requirements and business goals?
The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Mining & Metals sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.
How was your overall experience with their communication and project management?
Communication was handled primarily asynchronously given the time zone difference between Manchester, UK and the team's base, but it was managed so well that the gap rarely felt like a constraint. Written updates were clear and timely, escalations were handled promptly, and we never had to chase for a status update. The cadence was exactly right — enough to feel informed, not so much that it created overhead.
Did the company deliver the project on time and within your expected budget?
The project landed on the agreed delivery date and within the approved budget. We did add scope during the engagement — two features that became apparent as essential during user testing — and those were quoted, approved, and delivered without affecting the original scope timeline. That kind of clean change management is not something you can take for granted.
What tangible results or business impact have you seen since the project was completed?
We went live three months ago. In that time we have not had a single P1 incident, our page performance scores have improved across every measure, and the feature we had deprioritised for years because the old architecture made it too complex to implement is now in our next sprint. The platform they built has opened up our roadmap in a way we had not anticipated.
What did you like most about working with this company?
The intellectual honesty. They told us when something we wanted was a bad idea and explained why. They told us when a timeline was tight and gave us options. They did not tell us what we wanted to hear in order to win work or avoid a difficult conversation. In a long engagement that kind of relationship is far more valuable than an agency that just says yes.
Would you recommend this company to others, and would you work with them again?
I recommend them to anyone who asks and occasionally to people who do not. The combination of AI & Machine Learning expertise, Mining & Metals domain knowledge, and delivery discipline is genuinely difficult to find. We found it here and we intend to keep it.
Results that made the business case look conservative in hindsight
Jordan Mills / Director of Operations - Cascade Manufacturing
Verified
Mar 21, 2024
Mar 21, 2024
Project summary: Peak season traffic had been exposing architectural weaknesses in our platform for two years. We could no longer afford to enter a promotional period hoping for the best.
I have worked with development agencies on four continents over the past fifteen years and this team sits comfortably in the top tier. What separated them was not just technical skill, which was genuinely impressive, but their instinct for asking the right business questions before reaching for a technical answer. The project ran to schedule, the architecture is clean and well-documented, and the handover was thorough. Six months after go-live we have not raised a single critical support ticket. That speaks for itself.
PROS
Senior engineers on our account throughout the entire project rather than a bait-and-switch to juniors after contract signing, transparent reporting, realistic estimates that proved accurate
CONS
We underestimated the internal resource commitment required on our side during discovery — the team warned us, we did not listen fully, and the first sprint was slower as a result
Project TypePOS System Development
IndustryRetail & E-commerce
Project Cost$10,000 to $49,999
DurationJun 2025 – May 2026
Questions & Answers
Please describe your company, your role, and the industry you operate in.
Cascade Manufacturing is a Retail & E-commerce business based in Seattle, USA. As Director of Operations I am responsible for all technology investment decisions, vendor selection, and ensuring our digital capabilities match our growth ambitions. We operate in a competitive market where the quality of our software directly affects our ability to win and retain clients.
What specific problem or business challenge led you to hire this company?
Growth into new markets had exposed serious limitations in our platform. What had worked for our original user base in Seattle, USA was not going to scale internationally, and the POS System Development requirements for those new markets were meaningfully different. We needed a partner who had solved that kind of problem before.
What services did the company provide for your project?
The core engagement was POS System Development but expanded to include technical consultancy during the discovery phase, which helped us refine the requirements significantly before development began. They also took responsibility for coordinating with our third-party data providers, which removed a significant coordination burden from our internal team.
Why did you choose this company over other providers you considered?
We evaluated four vendors in total. Two were eliminated after the technical assessment stage because their proposed architectures showed a surface-level understanding of what we needed. This team's proposal demonstrated genuine depth in POS System Development and specific knowledge of the Retail & E-commerce sector that the others could not match. The reference calls confirmed a consistent pattern of delivery.
How clearly did the company understand your requirements and business goals?
Extremely well. They asked detailed questions, challenged vague requirements until they were specific, and proposed sensible defaults for decisions we had not yet made rather than just leaving them open. By the time development started there was no ambiguity in the backlog, which is a rare starting position.
How was your overall experience with their communication and project management?
Communication was handled primarily asynchronously given the time zone difference between Seattle, USA and the team's base, but it was managed so well that the gap rarely felt like a constraint. Written updates were clear and timely, escalations were handled promptly, and we never had to chase for a status update. The cadence was exactly right — enough to feel informed, not so much that it created overhead.
Did the company deliver the project on time and within your expected budget?
Yes. I will note that the original timeline was aggressive and I had privately expected a slip. They managed to hold it by making smart sequencing decisions early on that I only fully understood in retrospect. The budget discipline was equally good — we received a single change request for scope we had introduced ourselves and it was priced fairly.
What tangible results or business impact have you seen since the project was completed?
Quantitatively: user engagement metrics are up significantly since launch, our support ticket volume has dropped, and we have received unsolicited positive feedback from clients who noticed the improvement. Qualitatively: our internal team is proud of the product we now have, which affects morale and retention in ways that do not show up on a dashboard but matter enormously.
What did you like most about working with this company?
The continuity of the team. The engineers who scoped the work were the engineers who built it. That sounds like it should be standard practice but in my experience it often is not. The institutional knowledge that comes from that continuity pays dividends at every stage, particularly when you are dealing with a complex Retail & E-commerce domain where context takes time to build.
Would you recommend this company to others, and would you work with them again?
Absolutely. I would recommend them with a specific note that the quality of the discovery process is where the value starts. Clients who invest properly in that phase will get the most out of the engagement. We made that investment and the returns are evident in the quality of what was delivered.
Company Info
Founded
1993
Employees
1000+
Hourly Rate
$100 - $149
Client Rating
5.0/5 (4 reviews)