Masarat App Reviews

About Masarat App

Masarat App is a good mobile app development company. Beyond technology, their apps deliver high user experience and engaging content. They are changing the way companies join with their clients and users by using user-centric product design practices that help resolve everyday problems. They always try to be one of the best in IT industry.

Services

Mobile App Development UI-UX Design

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Decentralised architecture that our auditors praised on first review

Noura Al-Rashidi / VP of Technology - Gulf Retail Holdings

Verified
Feb 19, 2026

Project summary: We had a clear product vision but lacked the engineering capacity internally to execute it within the window our market opportunity required.

Twelve weeks from kickoff to live production deployment for a project of this complexity. I would not have believed that was achievable if I had not watched them do it. The velocity came from genuine engineering discipline — clear requirements, short feedback loops, automated testing, and a team that communicated internally without the overhead that slows most agencies down. The product has been live for four months with no critical bugs and one minor patch. We are already in scoping conversations for phase two.

PROS

Business-aware approach to every technical decision, strong project governance, fast turnaround on feedback, zero drama during a genuinely complex engagement

CONS

We underestimated the internal resource commitment required on our side during discovery — the team warned us, we did not listen fully, and the first sprint was slower as a result

5.0

Overall

5.0

Quality

5.0

Schedule

5.0

Cost

5.0

Communication

Project TypeBlockchain Development

IndustryGaming & Gambling

Project Cost$50,000 to $149,999

DurationDec 2024 – Jun 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.

I lead technology at Gulf Retail Holdings, a mid-sized organisation in the Gaming & Gambling sector headquartered in Abu Dhabi, UAE. My remit as VP of Technology covers everything from infrastructure to product development. We had reached a point where our internal engineering capacity was not sufficient to execute our roadmap without an experienced external partner.

What specific problem or business challenge led you to hire this company?

Our Gaming & Gambling regulatory environment had changed and the compliance timeline was non-negotiable. We needed to rebuild specific components of our system to meet the new requirements and our internal team was already fully committed to the core product roadmap. Bringing in a specialist Blockchain Development partner was the only realistic path.

What services did the company provide for your project?

The core engagement was Blockchain Development but expanded to include technical consultancy during the discovery phase, which helped us refine the requirements significantly before development began. They also took responsibility for coordinating with our third-party data providers, which removed a significant coordination burden from our internal team.

Why did you choose this company over other providers you considered?

Price was a factor but not the deciding one. They were mid-range in our evaluation. What tipped it was the combination of their technical depth in Blockchain Development, the seniority of the team they proposed to assign to our account, and the clarity of their project governance model. We had been burned by an agency that overpromised before and we needed to see evidence of process maturity.

How clearly did the company understand your requirements and business goals?

The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Gaming & Gambling sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.

How was your overall experience with their communication and project management?

Outstanding. I have worked with agencies that communicate beautifully during the sales process and go quiet during delivery. This was the opposite — structured, consistent, and genuinely informative throughout. Problems were surfaced early with proposed solutions rather than just problem statements, which made the inevitable mid-project decisions much easier to make.

Did the company deliver the project on time and within your expected budget?

The project landed on the agreed delivery date and within the approved budget. We did add scope during the engagement — two features that became apparent as essential during user testing — and those were quoted, approved, and delivered without affecting the original scope timeline. That kind of clean change management is not something you can take for granted.

What tangible results or business impact have you seen since the project was completed?

Quantitatively: user engagement metrics are up significantly since launch, our support ticket volume has dropped, and we have received unsolicited positive feedback from clients who noticed the improvement. Qualitatively: our internal team is proud of the product we now have, which affects morale and retention in ways that do not show up on a dashboard but matter enormously.

What did you like most about working with this company?

The intellectual honesty. They told us when something we wanted was a bad idea and explained why. They told us when a timeline was tight and gave us options. They did not tell us what we wanted to hear in order to win work or avoid a difficult conversation. In a long engagement that kind of relationship is far more valuable than an agency that just says yes.

Would you recommend this company to others, and would you work with them again?

Unreservedly. We are in active conversation about the next phase of work and I expect this to become a multi-year partnership. For any organisation in the Gaming & Gambling space looking for a Blockchain Development partner who combines technical rigour with genuine commercial awareness, I would put this team at the top of the shortlist.

Web3 expertise that felt current, not theoretical

Akiko Fujimoto / Head of Product Development - Sunrise Commerce KK

Verified
Apr 13, 2024

Project summary: Renewable energy forecasting required a machine learning layer that our internal team had the domain knowledge for but not the engineering capacity to build and productionise.

Our previous agency had given us a platform that worked well enough to demo and fell apart under real load. This team came in, diagnosed the root causes accurately, and rebuilt the critical components without disrupting the live service. The performance improvements were immediate and measurable — page load times dropped by 60 percent, error rates dropped to near zero, and our support team has far fewer incidents to deal with. The contrast with our previous experience could not have been sharper.

PROS

Engineering quality that our internal team can maintain without calling the vendor, thorough documentation, proactive risk identification throughout the project

CONS

We underestimated the internal resource commitment required on our side during discovery — the team warned us, we did not listen fully, and the first sprint was slower as a result

5.0

Overall

5.0

Quality

5.0

Schedule

5.0

Cost

5.0

Communication

Project TypeBlockchain Development

IndustryEnergy & Utilities

Project Cost$150,000 to $499,999

DurationMar 2025 – Mar 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.

Sunrise Commerce KK operates across the Energy & Utilities sector with offices in Osaka, Japan. In my capacity as Head of Product Development I oversee both the strategic and operational technology agenda. We are a growth-stage business that needed a development partner capable of scaling with us rather than constraining us.

What specific problem or business challenge led you to hire this company?

The immediate trigger was a performance failure during our peak trading period that cost us measurably in both revenue and client trust. The root cause was architectural and our internal team did not have the Blockchain Development expertise to address it properly. We needed specialists.

What services did the company provide for your project?

The full Blockchain Development lifecycle from discovery through to production deployment and hypercare support. This included requirements workshops, solution architecture, sprint-based development, QA and automated testing, deployment to our cloud environment, and a structured handover with documentation. They also provided a brief post-launch period of dedicated support which was genuinely useful.

Why did you choose this company over other providers you considered?

We evaluated four vendors in total. Two were eliminated after the technical assessment stage because their proposed architectures showed a surface-level understanding of what we needed. This team's proposal demonstrated genuine depth in Blockchain Development and specific knowledge of the Energy & Utilities sector that the others could not match. The reference calls confirmed a consistent pattern of delivery.

How clearly did the company understand your requirements and business goals?

The requirements understanding was solid from early on, aided by the fact that they had prior experience in the Energy & Utilities sector and did not need us to explain domain context that a less experienced team would have required. That background knowledge shortened the discovery phase meaningfully and reduced the volume of clarification questions during sprints.

How was your overall experience with their communication and project management?

Professional and efficient. We used a shared project management tool that gave our stakeholders visibility without requiring them to attend every meeting. The project manager had a clear escalation path and used it appropriately. The only time I needed to intervene directly was when I chose to, not because something had been missed.

Did the company deliver the project on time and within your expected budget?

Yes on both counts. There was one sprint where a third-party integration took longer than scoped because of undocumented API behaviour on the vendor side. The team flagged it immediately, proposed two mitigation options, and we agreed on an approach that recovered the timeline within two weeks. That is how scope issues should be handled and rarely are.

What tangible results or business impact have you seen since the project was completed?

The ROI case we presented to our board assumed a payback period of eighteen months. Based on current trajectory we will hit that in under a year. The efficiency gains in our Energy & Utilities operations have been more significant than the model projected, partly because the quality of the data coming out of the new system is enabling decisions we could not make before.

What did you like most about working with this company?

The quality of the written communication. This matters more than most clients articulate. Clear, concise, technically accurate updates that our non-technical stakeholders could read and understand. Proposals and change requests that made the decision obvious rather than obscuring it in jargon. That communication quality reduced our internal coordination overhead significantly.

Would you recommend this company to others, and would you work with them again?

I recommend them to anyone who asks and occasionally to people who do not. The combination of Blockchain Development expertise, Energy & Utilities domain knowledge, and delivery discipline is genuinely difficult to find. We found it here and we intend to keep it.

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